Packaged Brands : How packaging design helps to build brands

Advertising used to give the voice of brands. However, there are many more cases of brands that were built without the help of advertising. All decisions related to packaging, from structure and graphics, build the identity of a brand. This book will guide you to know how valuable brands are built just from the packaging design of their products.

The best of cover design : books, magazines, catalogs, and more

You can't judge a book by its cover, or so the saying goes. We beg to differ. Each of us is exposed to several thousand messages a day. To be successful, covers not only have to stand out amongst all the clutter, but they also need to make an instant connection with viewers. Designing covers isn't an easy task. It's a minefield of requirements, constraints, and subjective opinions, oftentimes r…

Packaging Structures

"Packaging Structures provides examples of innovative and original packaging designs. Each project is accompanied by color photographs of the final product along with a scale drawing of the structural pattern.

Color Harmony Packaging

Edition

-

ISBN/ISSN

080665003073

Collation

-

Series Title

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Call Number

658.564 Roc c

The packaging and design templates : sourcebook 2

This is the eagerly anticipated follow-up to the bestselling The Packaging and Design Templates Sourcebook. With 100% new content The Packaging and Design Templates Sourcebook 2 is guaranteed to repeat the runaway success of the original volume. This indispensable sourcebook features 100 new, innovative, and classic packaging and paper engineering ideas across a variety of end uses, with detail…

Designing Sustainable Packaging

This is a practical book on creating packaging prototypes that reflect sustainable and ecologically sound principles. It challenges the next generation of graphic designers to re-envision packaging design as a less environmentally destructive practice than it presently is, and examines an array of techniques and methodologies for creating innovative and sustainable packaging designs, from first…

Handmade packaging workshop : tutorials and professional advice for creating …

Handmade Packaging Workshop explores innovation, design and the beautiful aesthetic of handmade packaging. Packed with tutorials, case studies, inspirational work and profiles of practitioners, the book follows a logical learning structure, beginning with an understanding of tools and materials, through inspirational examples from successful designers, to a final section with tutorials on the s…

Print and Production Finishes for Packaging

With informative text and specially commissioned full-color photos, Print and Production Finishes for Packaging shows, at a glance, the different effects that can be created, and the key print and production techniques used to achieve them. Work across all budgets and production/print runs is featured, revealing the skills and techniques that grab the target audience’s attention and sell. For…

New packaging design

Edition

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ISBN/ISSN

9787528159110

Collation

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Series Title

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Call Number

658.564 Car n

New Packaging :new style,new material,new structure

Packaging can be seen everywhere in our daily life. Here we present not common but the most creative packaging designs all over the world and covers different types including drink, food, beauty care, book, CD, luxury goods and other goods. It will be an informative source for professionals.

Package Design Now!

L'HABIT FAIT LE MOINE. Un ouvrage de référence sur les emballages contemporains dans le monde entier, de Coca-Cola à l'iPhone d'Apple et aux diamants De Beers. Pratiquement tout ce que vous achetez est emballé d'une façon ou d'une autre. Certains emballages sont purement fonctionnels, mais d'autres sont innovants, élégants et accrocheurs en diable. Cet ouvrage vous révèle le dur travai…

Package Design

Beyond their logistic function of protection, packaging is not only designed to seduce the client and to lead him/her to chose a particular product over another, but it has also become the extension of the brand and the value it embodies. After all, it is the materials enclosing the product, their abundance or absence, colors, shapes and opening techniques that consumers will approve or reject.…

Pack! Alternative Packaging Designs of Today

Edition

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ISBN/ISSN

9789812457493

Collation

191 p.

Series Title

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Call Number

658.564 Atl p

Package design workbook : the art and science of successful packaging

A comprehensive reference volume, this book provides readers with a thoughtful packaging primer that covers the challenges of designing packaging for a competitive market in a very hardworking and relevant way.

Packaging sustainability : tools, systems, and strategies for innovative pack…

Packaging Sustainability Take the lead with sustainable package design solutions The classic role of packaging is to “Protect, Inform, and Sell.” Today, packaging must do all that—but with minimal eco-impact. Packaging Sustainability: Tools, Systems, and Strategies for Innovative Package Design is a comprehensive guide to thinking outside the box to create practical, cost-effective, and e…

Packaging design

Along with the classics of the age of mass-consumption, this title presents many examples of innovative contemporary design solutions of product packaging.

Paper cup design now!

In todays society the demand for convenience has lead to disposable paper cups becoming a part of everyday life.As paper cup technology has developed this has enabled them to move beyond being a purely functional product and more emphasis has been placed on the design, environmental issues and extra convenience features such as opaque lids, handles and sleeves as well as cardboard carriers.Over…

Press Kits Design And Packaging

Edition

-

ISBN/ISSN

9789812458506

Collation

-

Series Title

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Call Number

658.564 Mao p

Visual arts of the liquid packaging

本书收录了来自全球知名设计师的最新液体包装设计作品,共分为饮料,食品,奶制品,护理用品,化妆品,酒精制品6个类别.

Unique packaging

The exterior of a product is more attractive and striking than the product it houses. Unique Packaging, a highly visual sourcebook, shows the contemporary work of important international package designers. Including a wide variety of packaging—from food and drink to music and films—this volume explores the most successful ideas from designers who have put forth innovative creations, and det…