Excellent Career Begins with Excellent Education

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Package Design

Beyond their logistic function of protection, packaging is not only designed to seduce the client and to lead him/her to chose a particular product over another, but it has also become the extension of the brand and the value it embodies. After all, it is the materials enclosing the product, their abundance or absence, colors, shapes and opening techniques that consumers will approve or reject.…

Edition: -
ISBN/ISSN: 9783937718590
Collation: 383 p.
Series Title: -
Call Number: 658.564 Daa p

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