Retail Management : A Strategic Approach. Eleventh Edition

Providing a balance betwen theory and practice, this guide to retail management includes useful career information and takes a strategic approach to decision making.

Retail Management : a strategy approach. Tenth Edition

[This volume] is designed as a one-semester text for students of retailing or retail management. -Pref.

Launching: for marketer and enterpreneur

Edition

-

ISBN/ISSN

10979223280x

Collation

332 p.

Series Title

-

Call Number

658.8720 Jon I

Retailing: Integrated Retail Management

This undergraduate-level text provides a cohesive introduction to all of the various elements essential for effective retail management: accounting, finance, management, information technology, and marketing. Ogden and Ogden offer an integrated retail management approach that helps students to see the "big picture" by drawing together the activities involved in retailing, and illustrating how k…

Entrepreneutship in Action : A Retail Store Simulation

Many design students dream of opening a retail store of their own, but the actual process of starting their own business can be quite daunting. Entrepreneurship in Action: A Retail Store Simulation provides an opportunity to practice all the steps necessary to conceptualize, develop, open, and finally operate a business in the safe and nurturing environment of the classroom. As they prepare to …