How does a designer create graphic solutions to the behind-the-scenes editorial challenges at a magazine? Designing Magazines is the complete guide to understanding the inner workings of magazines and their day-to-day management--and a great guide to using that knowledge to create visually stunning, editorially effective magazines, in both new designs and rebranding. Thirty-five experienced edi…
The subject of "design thinking" is the rage at business schools, throughout corporations, and increasingly in the popular press--due in large part to work of IDEO, a leading design firm, and its celebrated CEO, Tim Brown, who uses this book to show how the techniques and strategies of design belong at every level of business
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious—even liberating—book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbi…
This is the first anthology to address Design History as an established discipline, a field of study which is developing a contextualised understanding of the role of design and designed objects within social and cultural history. Extracts range from the 18th Century, when design and manufacture separated, to the present day. Drawn from scholarly and polemical books, research articles, exhibiti…
Second Edition of the world's most popular guide to Design Thinking Process and Methods The most detailed Design Thinking guides available Written by one of the most internationally experienced designers in the world. Used as a text in leading design schools including Parson Graduate Program in New York and University of California. Expanded content & case studies Process & 150 step by step met…
Designing Brand Identity Design/Business Whether you’re the project manager for your company’s rebrand, or you need to educate your staff or your students about brand fundamentals, Designing Brand Identity is the quintessential resource. From research to brand strategy to design execution, launch and governance, Designing Brand identity is a compendium of tools for branding success and best…
"With more than 1,000 full-colour images and all-new content, 1000 New Designs 2 is the completely updated edition of the bestselling 1000 New Designs. A visually stunning bible of the best in contemporary design, it features a huge range of striking new products as well as explaining the latest design trends." "The book highlights work by the finest international design talents, along with com…
As concerns about climate change and environmental degradation mount, designers strive to be part of the solution, not the problem. From vast architectural projects to modest one-off pieces of salvaged furniture, "Green Design" shows how the design world has responded to the ecological challenges of the twenty-first century. Architecture journalist Marcus Fairs examines emergent trends such as …
"This volume surveys the history, post-1945, of product design (or industrial design) in each of the major industrialized nations in turn. It contains many color illustrations of noteworthy furniture, appliances, tableware, electronics, automobiles, etc"--
Presents the work of Italian architect and industrial designer Stafano Giovannoni.
A survey of the contemporary design landscape, this book guides the reader through the often bewildering array of contemporary movements, styles and trends. It places the contemporary scene in a historic framework and explores the cultural and technological forces shaping design now and in the future.
How to Design a Light tells you everything you need to know and looks at the principles and processes of designing a light. In a working case study Arnold Chan, one of the world's best-known lighting designers, traces the design and development of one of his installation at the London restaurant Hakkasan, and reveals exactly what is involved in creating a successful design.
The notion of the brand, like any concept that dominates markets and public consciousness, is a challenge to define. Is it a simple differentiator of the cereals in our cupboards, a manipulative brainwashing tool forced on us by corporations, or a creative triumph as capable as any art form of stimulating our emotions and intellect? For those of us who grapple with these questions on a daily ba…