Essentials of Business Communication. Ninth Edition

Edition

Ninth Edition

ISBN/ISSN

9781111821227

Collation

484 p

Series Title

-

Call Number

657.722 Guf e

Corporate communication : a guide to theory and practice. Fifth Edition

Edition

Fifth Edition

ISBN/ISSN

9781473953703

Collation

306 p. ; 25 cm.

Series Title

-

Call Number

658.45 Cor c

Organizational Communication. Third Edition

Edition

Third Edition

ISBN/ISSN

9780136438007

Collation

386 p.

Series Title

-

Call Number

658.45 Pac o

Business ethics : ethical decision making and cases. Tenth Edition

Edition

Tenth Edition

ISBN/ISSN

9781285423715

Collation

633 p. ; 25 cm.

Series Title

-

Call Number

174.421 Fer b

Business Ethics : Decision Making for Personal Integrity and Social Responsib…

Edition

Second Edition

ISBN/ISSN

9780071220828

Collation

-

Series Title

-

Call Number

174.421 Har b

Business and professional ethics for directors, executives and accountants. E…

Edition

Eighth Edition

ISBN/ISSN

9781305971455

Collation

670 p. ; 26 cm.

Series Title

-

Call Number

174.9657 Bro b

Project Management for Dummies. Fourth Edition

Edition

Fourth Edition

ISBN/ISSN

9781118497234

Collation

366 p.

Series Title

-

Call Number

658.404 Sta p

Quantitative Methods For Business. Eleventh Edition

Edition

Eleventh Edition

ISBN/ISSN

9780324653489

Collation

-

Series Title

-

Call Number

658.403319 Swe q

Strategic brand management : building, measuring, and managing brand equity. …

Edition

Third Edition

ISBN/ISSN

9780132336222

Collation

692 p.

Series Title

-

Call Number

658.82722 Kel s

Doing big business on the Internet. Second Edition

Previous ed. has title: A small business guide to doing big business on the internet

New Venture Creation : Entrepreneurship for the 21st Century. Tenth Internati…

Edition

Tenth International Student Edition

ISBN/ISSN

9789814577465

Collation

XX, 484 p. ; 28 cm.

Series Title

-

Call Number

658.114122 Spi n

Mathematics For Economics and Business. Sixth Edition

With its friendly and informal style, this market leading text breaks down topics into short sections making learning each new technique seem less daunting. With plenty of practice problems, it provides opportunities to stop and check understanding and allows students to learn at their own pace.

The Practice Of Business Communication. First Canadian Edition

Edition

First Canadian Edition

ISBN/ISSN

9780176251550

Collation

366 p.

Series Title

-

Call Number

651.7 Guf t

The Digital Transformation of SMEs by OECD

SMEs make the most of the industrial fabric in many countries and regions, they create jobs (most jobs sometimes) and are the cement of inclusive and sustainable societies. The SME digital gap has increased inequalities among people, places and firms, and there are concerns that the benefits of the digital transformation could accrue to early adopters, further broadening these inequalities.

The Business Model Navigator : The strategies behind the most successful comp…

The Business Model Navigator allow you to innovate, test and implement new business models within your industry. Discover the idea of business model innovation, from structuring the process of innovation of a company’s business model to encouraging outside-the-box thinking. With expert authors, The Business Model Navigator combines learning research with evidence of high practical impact, all…

Dynamic capabilities : foundational concepts

This Element relates the dynamic capabilities framework to important concepts from the business and economics literature, demonstrating how it applies to today's business challenges. It also offers a capabilities perspective on a theory of the firm. Most existing theories of the firm caricature today's business enterprise.

Digital transformation : understanding business goals, risks, processes, and …

Digital Transformation: Understanding Business Goals, Risks, Processes, and Decisions shows how to avoid such issues via careful consideration of what an enterprise really needs. Unlike many other books on digital transformation, the authors do not dwell on database design or the details of implementing information systems. Instead, they emphasise the importance of a clear understanding of all …

Business Intelligence and Big Data : Drivers of Organizational Success

Business Intelligence and Big Data: Drivers of Organizational Success examines how the success of an organization largely depends on the ability to anticipate and quickly respond to challenges from the market, customers, and other stakeholders. Success is also associated with the potential to process and analyze a variety of information and the means to use modern information and communication …

Principles of strategic communication. Second Edition

Principles of Strategic Communication, Second Edition is ideal as a core text for undergraduate students in strategic communication courses within media, communication, marketing and advertising programs.The accompanying online resources feature chapter summaries, useful links to examples of strategic communication in action, suggested further reading and sample test questions.

Starting a practice : a plan of work. Second Edition

The second edition of 'Starting a Practice' is a fully revised and updated guide to planning, setting up and running your architectural practice. Mapped to the RIBA Plan of Work 2013, it approaches starting a business as if it were a design project complete with briefing, sketch layouts and delivery