This book combines embodied and operational emissions into a structured approach for achieving zero emissions by a specific year with certainty. Bibliography : page 387-392. Appendix : page 393-396. Index : page 397-406.
This book teaches the reader how to write programs using Java. It does so with a unique approach that combines fundamentals first with objects early. The book transitions smoothly through a carefully selected set of procedural programming fundamentals to object-oriented fundamentals. During this early transition and beyond, the book emphasizes problem solving. For example, Chapter 2 is devoted …
If you want to write mobile applications without the idioms of Symbian C++, have existing software assets that you'd like to re-use on Symbian devices, or are an open source developer still waiting for an open Linux-based device to gain significant market penetration, this is the book for you! Beginning with an introduction to the native programming environments available and descriptions of th…
Since the publication of the First Edition of Content Analysis: An Introduction to Its Methodology, the textual fabric in which contemporary society functions has undergone a radical transformation - namely, the ongoing information revolution. Two decades ago, content analysis was largely known in journalism and communication research, and, to a lesser extent, in the social and psychological sc…
Included with Appendix and Index
This book discusses the energy scenario, including energy conservation, management, and audit, along with the methodology supported by industrial examples. Index : page 175-177.
This book give you more than one thousand chances to build your calculus skills. Index : page 581-587.
This textbook presents a new approach to teaching the mathematics and physics that form the basis of understanding signals and systems, essential knowledge for all electrical engineers and computer engineering students. Bibliography : page 299. Appendix : page 301-303. Index : page 305-309.
The idea of signals and systems arises in different disciplines such as science, engineering, economics, politics, and medicine. Typical examples of systems include radio and television, telephone networks, radar systems, computer networks, wireless communication, military surveillance systems, and satellite communication systems. Appendix : page 383-488. Index : page 449-450.
This book provides a comprehensive resource essential to a full understanding of modern spreadsheet skills needed for engineering and scientific computations. Appendix : 411-420. Bibliography : page 4. Index : page 422-431
This book offers a one-stop resource on cybersecurity basics, personal security, business security, cloud security, security testing, and security awareness. Index : page 655-690.
This book explains the most important tools and methods over the Design Thinking cycle. Bibliography : page 302-303. Index : page 304-307
This book presents the history of Indian advertising, the strategic importance of IMC, a discussion on social and cultural factors that enhance the effectiveness of marketing communication. Index : page 358-366.
Now in its second edition, this textbook explores the continuing transformation of advertising, sales promotion, and public relations functions within the marketing discipline. The content focuses on emerging new technologies, as well as established digital and legacy media, as the reader is guided through the process of developing and implementing a comprehensive Integrated Marketing Communica…
A real-world introduction to advertising design and art direction, updated and revised for today's industry The newly revised Fourth Edition of Advertising by Design: Generating and Designing Creative Ideas Across Media delivers an invigorating and cutting-edge take on concept generation, art direction, design, and media channels for advertising. The book offers principles, theories, step-by-st…
This book provides an engaging, in-depth exploration of the dynamic and ever-evolving public relations industry. Bibliography : page 361-408. Index : page 409-423
This book blends the latest methods for digital communication and an understanding of the global landscape with the best practices of the functional areas of management Index : page 189-195.