Excellent Career Begins with Excellent Education

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Found 1 from your keywords: author=Tata, Sai Vijay

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Integrated advertising, promotion, and marketing : communicating in a digital…

This book presents the history of Indian advertising, the strategic importance of IMC, a discussion on social and cultural factors that enhance the effectiveness of marketing communication. Index : page 358-366.

Edition: -
ISBN/ISSN: 9781032603100
Collation: -
Series Title: -
Call Number: 620.0042 Mis i

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