Digital Branding How to Successfully Build and Measure a Brand Online. Fourth…

Edition

Fourth Edition

ISBN/ISSN

9781398618428

Collation

-

Series Title

-

Call Number

658.827 Row d

Sustainable marketing : the industry's role in a sustainable future

Becoming a sustainable marketer is no longer an optional extra. Sustainability has become a necessity for the future, but do you feel confident delivering on this for your clients and customers?Sustainable Marketing provides a practical guide for marketing professionals to transform their daily work, and the industry as a whole, into a force for good.

The Routledge handbook of corporate social responsibility communication

Edition

-

ISBN/ISSN

9781032027326

Collation

371 p. ; 26 cm.

Series Title

-

Call Number

658.408 Oco r

Sustainability in the hospitality industry : principles of sustainable operat…

Edition

-

ISBN/ISSN

9781138915367

Collation

-

Series Title

-

Call Number

647.94068 Slo s

The business plan workbook : a step-by-step guide to creating and developing …

Edition

Tenth Edition

ISBN/ISSN

9781789667370

Collation

302 p. ; 22 cm.

Series Title

-

Call Number

658.401 Bar b

Business ethics now. Fifth Edition

What Should I Do? is the cornerstone question for a multitude of ethical considerations - and the basis for this text. How we function when ethical challenges arrive in our "real" lives is the framework for Andrew Ghillyer's Business Ethics Now This application-based text takes the theory of business ethics and applies it to the realistic scenarios that students may encounter at all stages of t…

Watches XI International

Edition

-

ISBN/ISSN

-

Collation

-

Series Title

-

Call Number

658.827 Cob w

Kamus bisnis : 201 rumus bisnis, keuangan, dan akuntansi untuk pengambilan ke…

Edition

-

ISBN/ISSN

9799723442

Collation

xxii, 513 hlm. ; 24 cm.

Series Title

-

Call Number

Ref 650.03 Sie k

Research methods for business : a skill-building approach. Sixth Edition

Research Methods for Business: A Skill-Building Approach is a concise and straightforward introduction for students to the world of business research. The skill-building approach provides students with practical perspectives on how research can be applied in real business situations. Maintaining Uma Sekaran’s popular and accessible style of writing, Roger Bougie draws upon his extensive exper…

Gadjah Mada International Journal of Business Vol 25, no 1, January - April 2023

Edition

Vol 25, no 1, January - April 2023

ISBN/ISSN

14111128

Collation

1-118 p. ; 30 cm.

Series Title

Gadjah Mada International Journal of Business

Call Number

Ref 650.0722 Uni g

Gadjah Mada International Journal of Business Vol 25, no 2, May - August 2023

Edition

Vol 25, no 2, May - August 2023

ISBN/ISSN

14111128

Collation

121 - 254 p. ; 30 cm.

Series Title

Gadjah Mada International Journal of Business

Call Number

Ref 650.0722 Uni g

Gadjah Mada International Journal of Business Vol 25, no 3, September - Decem…

Edition

Vol 25, no 3, September - December 2023

ISBN/ISSN

14111128

Collation

0255 - 383 p. ; 30 cm.

Series Title

Gadjah Mada International Journal of Business

Call Number

Ref 650.0722 Uni g

Gadjah Mada International Journal of Business Vol 26, no 1, January - April 2024

Edition

Vol 26, no 1, January - April 2024

ISBN/ISSN

14111128

Collation

1-140 p. ; 30 cm.

Series Title

Gadjah Mada International Journal of Business

Call Number

Ref 650.0722 Uni g

Understanding Business. 2024 Release

Understanding Business is a market-leading product that meets the needs of nearly all classrooms, no matter the size, teaching modality or learning objectives. The content is unmatched in depth, breadth, currency and relevancy, and is presented in an extremely readable format for students with all learning styles. Included Glossary and Index

Business : a changing world. Ninth Edition

Business: A Changing World is the fastest growing introductory business programs on the market, and for a simple reason: it carefully blends the right mix of coverage and applications to give students a firm grounding in business principles. Where other books have you sprinting through the semester to get everything in, Business: A Changing World allows breathing space to explore topics and inc…

Business Essentials. Sixth Edition

For Introduction to Business courses. Ebert/Griffin focuses on the four ways to approach business-- as an employee, as an owner or a boss, as a customer, or as an investor-- to help students understand the relevance of studying business to their own lives.

Building wealth through venture capital : a practical guide for investors and…

Venture capital demystified, for both investors and entrepreneurs Building Wealth Through Venture Capital is a practical how-to guide for both sides of the table—investors and the entrepreneurs they fund. This expert author duo combines renowned venture capital experience along with the perspective of a traditional corporate executive and investor sold on this asset class more recently to fle…

Media Ethics : Issues and Cases. Seventh Edition

By combining real-life and hypothetical cases with a succinct introduction to ethical theory, Media Ethics: Issues and Cases helps students prepare for the ethical situations they will encounter in the media professions. Driven by case studies, this text is an ideal choice as the main text in a media ethics course or as a supplemental text in any course in journalism.

Organizational communication : approaches and processes. Sixth Edition

ORGANIZATIONAL COMMUNICATION: APPROACHES AND PROCESSES presents organizational communication from both a communication and managerial perspective. Professor Miller's clear writing style and consistent use of examples and case studies result in a text that undergraduate students will find easy to understand. Important Notice: Media content referenced within the product description or the product…

Corporate communication : a guide to theory and practice. Seventh Edition

Edition

Seventh Edition

ISBN/ISSN

9781529600025

Collation

327 p. ; 25 cm.

Series Title

-

Call Number

658.45 Cor c