Offering an applications-oriented approach which focuses on the use of each technique rather than its mathematical derivation, this textbook introduces a six-step framework for organising and discussing multivariate data analysis techniques.
Updated and expanded, this new edition contains advice on improving business communication skills. Examples and exercises are provided to allow readers to monitor their progress.
An introduction to econometric theory and techniques, this text provides extensive examples, careful explanations and a variety of problem materials designed to enable students to understand econometrics.
Massively Networked: How the convergence of social media and technology is changing your life catches you up on the astonishing technological and social media innovations available now that can affect everything from your health, to your community, to how you think about earning a living. How you imagine your life literally matters now more than ever before. Massively Networked, a groundbreakin…
Discover what happens when you add artmaking and bookbinding together. With Book + Art, explore the basics of surfaces, images and words in order to create provocative works of art with layers of meaning. Whether you're altering a pre-made book or creating your own, here you'll find both the instruction and the inspiration to get it done. In addition to learning mixed-media techniques—such as…
"The book's approach is based on the mnemonic DASH-the four critical components most needed for writers working under pressure - direction, acceleration, strength, and health."--BOOK JACKET.
Run a Profitable Google AdWords Campaign Reach millions of targeted new customers at the precise moment they're looking for the products and services you're selling with help from this hands-on guide. Winning Results with Google AdWords, Second Edition reveals the latest strategies for writing successful ads, selecting and grouping specific keywords, increasing conversion rates, and maximizing …
Virtually all hob hunting experts agree that networking is the best way to find a great job. But most people don't have connections to the decision makers who do the hiring. Orville Pierson, a top expert in job hunting, tells you how to succeed by effectively using your current circle of contacts. He cuts through the myths and misunderstanding to shouw you how millions of job hunters have netwo…
The spiraling growth of digital information makes the ISM book a "must have" addition to your IT reference library. This exponential growth has driven information management technology to new levels of sophistication and complexity, exposing a skills gap that challenge IT managers and professionals alike. The ISM book, written by storage professionals from EMC Corporation, takes an ‘open’ a…
Because the properties of objects are largely determined by their geometric features, shape analysis and classification are essential to almost every applied scientific and technological area. A detailed understanding of the geometrical features of real-world entities (e.g., molecules, organs, materials and components) can provide important clues about their origin and function. When properly a…
Mechanical system interfacing introductions. Simple computer structure ...
Presents managers with models for success via explicit examples of management innovation. This book provides context with examples of key business innovations
The Intangibles. The X-Factors. 1. The Big Idea 2. Your Vision 3. High Margins and Premium Prices 4. Get It Out The Door 5. Test and Improve 6. Listen and Shift 7. Create Zealots 8. What's Next? 9. Tap Your Mastermind 10. Create the Fun 11. Create the Impact Shattering the myth that you need money to make money, serial entrepreneur and millionaire Yanik Silver reveals the 11 X-Factors to turn y…
Today, corporations are expected to give something back to their communities in the form of charitable projects. In Corporate Social Responsibility, Philip Kotler, one of the world's foremost voices on business and marketing, and coauthor Nancy Lee explain why charity is both good P.R. and good for business. They show business leaders how to choose social causes, design charity initiatives, gai…