Visible signs : an introduction to semiotics in the visual arts. Fourth Edition

Visible Signs tackles this problem by introducing key theories and concepts, such as signs and signifiers, and language and speech, within the framework of visual communication. Bibliography : page 188. Index : page 189-191.

Human Communication. 2024 release

This book support students who may be struggling to master, or simply wish to review, the most important communication concepts. Glossary : page 374-382. Index : page 383-404.

Essentials of signals and systems

This textbook presents a new approach to teaching the mathematics and physics that form the basis of understanding signals and systems, essential knowledge for all electrical engineers and computer engineering students. Bibliography : page 299. Appendix : page 301-303. Index : page 305-309.

Handbook of visual communication : theory, methods, and media. Second Edition

Edition

Second Edition

ISBN/ISSN

9781138590311

Collation

493 p. ; 26 cm.

Series Title

-

Call Number

302.23 Jos h

Handbook of visual communication research : theory, methods, and media

Examines traditional visual communication theories/methodologies as well as innovative methodologies that extend traditional research boundaries. For advanced students/researchers in visual communication, advertising, persuasion, and other visual media studies.

Basic Design : Design thinking for visual communication

"An introductory guide to generating creative ideas and concepts for graphic designers"--

Corporate communication : a guide to theory and practice. Sixth Edition

The 6th edition of Corporate Communication continues to be the market leading text in its field, having been fully revised by the author to reflect new trends and developments in social media and to capture emergent topics such as CEO activism and corporate character and purpose. New to this edition: • A revised chapter on comm's in the rapidly changing media landscape, incorporating new tech…

Crisis Communication : A Case Approach. Third Edition

Crisis Communications: A Casebook Approach presents case studies of organizational, corporate, and individual crises, and analyzes the communication responses to these situations. Demonstrating how professionals prepare for and respond to crises, as well as how they develop communications plans, this essential text explores crucial issues concerning communication with the news media, employees,…

Komunikasi interpersonal

Edition

-

ISBN/ISSN

9789797567712

Collation

172 p.

Series Title

-

Call Number

153.6 Aw k

Theorizing crisis communication. Second Edition

Edition

Second Edition

ISBN/ISSN

9781119615910

Collation

353 p. ; 23 cm.

Series Title

-

Call Number

302.222 Sel t

Business communication : building critical skills. Sixth International Edition

Edition

Sixth International Edition

ISBN/ISSN

9789814738675

Collation

549 p. ; 28 cm.

Series Title

-

Call Number

651.7 Loc b

Business communication essentials. Seventh Global Edition

For courses in Business Communication. Building Modern Communication Skills to Launch Your Career Business Communication Essentials equips students with fundamental skills for a career in the modern, mobile workplace. With comprehensive coverage of writing, listening, and presentation strategies in a contemporary context, this text balances basic business English, communication approaches, and …

Communication power. Second Edition

In this wide-ranging book, Castells analyses the transformation of the global media industry by the revolution in communication technologies. He argues that a new communication system, mass self-communication, has emerged, & power relationships have been profoundly modified by the emergence of this new communication environment.

Communication Research Methods in Postmodern Culture : a Revisionist Approach…

The second edition of Communication Research Methods in Postmodern Culture continues to explore research from a postmodern perspective. Typical qualitative and quantitative research methods are adjusted to fit the needs of contemporary culture. Each chapter is updated with new information and fresh examples. Included in the second edition is a new chapter on Internet and social media research. …

Computer systems : a programmer's perspective. Third Global Edition

For courses in Computer Science and Programming Computer systems: A Programmer’s Perspective explains the underlying elements common among all computer systems and how they affect general application performance. Written from the programmer’s perspective, this book strives to teach students how understanding basic elements of computer systems and executing real practice can lead them to cre…

Contemporary advertising and integrated marketing communications. Seventeenth…

Edition

Seventeenth Edition

ISBN/ISSN

9781266128882

Collation

704 p. ; 28 cm.

Series Title

-

Call Number

659.1 Wei c

Digital Communications : Fundamentals and Applications. Second Pearson New In…

For courses in Digital Communications. Exceptionally accessible, this book presents the often difficult concepts of digital communications in an easy-to- understand manner-without diluting the mathematical precision. Using a student-friendly approach, it develops the important techniques in the context of a unified structure (in block diagram form)-providing organization and structure to a fiel…

Intercultural communication for global business : how leaders communicate for…

Edition

Second Edition

ISBN/ISSN

9780367375560

Collation

313 p. ; 26 cm.

Series Title

-

Call Number

302.20121 Tul i

Marketing communications. Third Edition

John Egan draws on both his industry and academic background to explain the why as well as the how of marketing communications. The book takes an industry-driven approach which provides all the theories in the context of application and from a real world perspective. It also uses accessible, straight-forward language and all content is supported by a collection of learning features. New to this…

Media Now : Understanding Media, Culture, and Technology. Seventh Edition

MEDIA NOW, Seventh Edition, encourages students to think critically about the media and its effects on culture by providing them with a thorough understanding of how media technologies develop, operate, converge, and affect society. MEDIA NOW develops students’ media literacy skills to prepare them for their encounters in the expanding fields of the Internet, interactive media, and traditiona…