Digital Marketing Strategy is a global bestseller, and a one-stop guide to digital marketing and how to structure and build a more strategic approach. Index : page 389-399
This book explore the practical implications and relevance of organizational behaviour with this concise textbook that successfully bridges the gap between theory and practice. Appendix : page 334-342. Index : page 343-353.
This essential guide to marketing, advertising, and PR unlocks current strategies to build and leverage consumer influence across social media. Appendix : page 340-352. Glossary : page 353-366. Notes : page 367-422. Index : page 423-436.
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