Feature Writing For Newspapers and Magazines. Sixth Edition

Using experience-driven advice and compelling articles from scores of newspaper and magazine writers, Feature Writing for Newspapers and Magazines shows how award-winning journalists achieve excellence and national recognition. This bookhelps the reader cultivate vital journalistic skills with a thorough discussion about creating and refining article ideas, conducting research and interviews, w…

An Introduction To News Reporting

"An Introduction to News Reporting" gives beginning reporters the tools to succeed by introducing them to news beats and the people, issues, sources, and stories associated with them. The text begins by reviewing the basics of reporting, including conducting interviews, developing sources, finding documents, and gathering information ethically and legally. It continues with a detailed look at t…

Bond Markets, Analysis and Strategies. Sixth Edition International Edition

Target Market: Fixed Income Securities Courses or Bond Markets Courses Fabozzi's, Bond Markets, prepares students to analyze the bond market and use the tools for managing bond portfolios. Many texts on the market are far too theoretical, Fabozzi is quite the opposite. This text covers Bonds, analytical techniques for valuing bonds and quantifying their exposure to changes in interest rates, an…

Accounting. Seventh International Edition

Edition

Seventh International Edition

ISBN/ISSN

9780132408066

Collation

1296 p.

Series Title

-

Call Number

657 Hor a

Electronic commerce 2012 : a managerial and social networks perspective

Explore the many aspects of electronic commerce through a managerial perspective. Electronic Commerce provides a thorough explanation of what EC is, how it's being conducted and managed, and how to assess its opportunities, limitations, issues, and risks--all from a managerial perspective. To keep pace with today's ever-changing technology, the seventh edition has been streamlined--removing mat…

Computer In Society : Privacy, Ethics and The Internet

This book focuses around the social and ethic issues that companies face everyday in doing business. It is a collection of 37 articles from experts in the social issues of computing, exploring the most pressing issues in information technology today. The chapters are fresh, informative, timely, and authoritative.The readings cover such themes as views of computing, the information society, comp…

Guide Media relations

Plot your course: setting your media strategy Cast your line: developing proactive media relations Caught on the hook: responding to media calls Count the catch: dealing with the financial media Batten down the hatches: handling the media in a crisis

Marketing Channels. Seventh edition

'Marketing Channels' shows students how to design, develop, maintain and manage effective relationships among worldwide marketing channels to achieve sustainable competitive advantage by using strategic and managerial frames of reference.

Interior Design. Third Edition

Interior design touches the lives of all of us in a very direct way. We all live in interiors, and most of us work, study, shop, and travel inside buildings, vehicles, and other enclosures. At one time or another, almost everyone has been an interior designer on a limited scale, when choosing a paint color or a rug, when buying furniture, or when arranging furniture in a new living place. For t…

Data structures using Java

This book employs an object-oriented approach to teaching data structures using Java. Many worked examples and approximately 300 additional examples make this book easily accessible to the reader. Most of the concepts in the book are illustrated by several examples, allowing readers to visualize the processes being taught. Introduces abstract concepts, shows how those concepts are useful in pro…

Public relations practices : managerial case studies and problems. Seventh Ed…

Edition

Seventh Edition

ISBN/ISSN

9780138142711

Collation

xii, 356 hlm. : ilus. ; 24 cm.

Series Title

Pearson international edition

Call Number

659.222 Cen p

C++ how to program : introducing the new C++14 standard. Tenth Edition

"C++ How to Program presents leading-edge computing technologies in a friendly manner appropriate for introductory college course sequences, based on the curriculum recommendations of two key professional organizations?the ACM and the IEEE"--Amazon.

First steps in academic writing : level 2. Second Edition

The second edition of First Steps in Academic Writing , by Ann Hogue, provides high-beginning to low-intermediate students with essential tools to master basic academic writing. The text's time-proven approach integrates paragraph organization, sentence structure, grammar, mechanics, and the writing process. First Steps leads students to build strong academic writing skills that will last them …

Quantitative analysis for management. Thirteenth Global Edition

For courses in management science and decision modeling. Foundational understanding of management science through real-world problems and solutions Quantitative Analysis for Management helps students to develop a real-world understanding of business analytics, quantitative methods, and management science by emphasizing model building, tangible examples, and computer applications. The authors of…

Strategic management and business policy : globalisation, innovation and sust…

For courses in Strategic Management and Business Policy. Picking up where the popular previous editions left off, Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 15th Edition further sharpens and modernises this classic text's approach to teaching strategy with an emphasis on globalisation, innovation, and sustainability. Throughout, the authors equip stu…

Doing research in business and management : an essential guide to planning yo…

La 4e de couverture indique : "If you need any help with your research project or dissertation then this fully revised and updated 2nd edition is ideal for you. Doing Research in Business and Management brings research methods to life, covering critical literature review projects, projects using existing data, and those projects where you collect your own data. It explains how to write your res…

Graphic design history : a critical guide

Graphic Design Historytraces the social and cultural role of visual communication from prehistory to the present, connecting what designers do every day to a history of innovative graphic forms and effects. It offers a unique and exciting set of critical lenses for thinking about the cultural purpose and historical dimensions of the graphic designer’s work, placing emphasis on the relevance o…

Perang Suara : Bahasa dan Politik Pergerakan

Buku ini membahas hubungan antara bahasa dan politik pergerakan di Indonesia, khususnya aspek politik bahasa yang digunakan dalam media cetak dan perannya dalam kebangkitan gerakan politik dan kekuatan sosial selama perjuangan melawan kolonialisme.

Assembly Language for Intel Based Computers. Fifth Edition

This widely used, fully updated assembly language book provides basic information for the beginning programmer interested in computer architecture, operating systems, hardware manipulation, and compiler writing.Uses the Intel IA-32 processor family as its base, showing how to program for Windows and DOS. Is written in a clear and straightforward manner for high readability. Includes a companion…

Statistics. Eleventh Edition

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