Recognized as one of the most cited methodology books in the social sciences, the Sixth Edition of Robert K. Yin's bestselling text provides a complete portal to the world of case study research. With the integration of 11 applications in this edition, the book gives readers access to exemplary case studies drawn from a wide variety of academic and applied fields. Ultimately, Case Study Researc…
In RESEARCH METHODS FOR THE BEHAVIORAL SCIENCES, 6th Edition, Fredrick J Gravetter and Lori-Ann B. Forzano help students see how interesting and exciting experimental and nonexperimental research can be. The text leads students through the research process from start to finish, including tips and strategies for generating research ideas and hypotheses, selecting measures and participants, and d…
Packed with current examples and the latest research available, MEDIA EFFECTS RESEARCH: A BASIC OVERVIEW, 5e, offers a comprehensive introduction to the study of mass media's effects on society. Using an engaging personal narrative style, the author presents media theories in the context of current research findings-giving readers a clear understanding of how the effects of mass media are measu…
"A Handbook of Media and Communication Research is a standard reference work for students and researchers in the fields of media, communication, and cultural studies, integrating perspectives from the social sciences and the humanities, and focusing on methodology as a strategic level of analysis that joins practical applications with theoretical issues. The Handbook comprises three main elemen…
img border="0" src="/IMAGES/companionwebsite.jpg" alt="A companion website is available for this text" width="75" height="20" Not for sale in the USA & Canada The eagerly anticipated Fourth Edition of the title that pioneered the comparison of qualitative, quantitative, and mixed methods research design is here! For all three approaches, Creswell includes a preliminary consideration of philosop…
Analyzing Media Messages, Fourth Editionprovides a comprehensive guide to conducting content analysis research. It establishes a formal definition of quantitative content analysis; gives step-by-step instructions on designing a content analysis study; and explores in depth several recurring questions that arise in such areas as measurement, sampling, reliability, data analysis, and the use of d…
This best-selling text pioneered the comparison of qualitative, quantitative, and mixed methods research design. For all three approaches, John W. Creswell and new co-author J. David Creswell include a preliminary consideration of philosophical assumptions, key elements of the research process, a review of the literature, an assessment of the use of theory in research applications, and reflecti…
This practical, research-informed text will provide students across all disciplines with models, tasks and activities to enable them to plan, action, write and present quality research. It will help develop ideas, creative thinking and systematic research practices to enable students to produce high quality dissertations and reports.
Presenting readers with definitions and examples of arts-based educational research, this text identifies tensions, questions, and models in the field and provides guidance for both beginning and more experienced practicioners, weaving together critical essays about arts-based research with examples of excellence in theory and practice.
Schaum's is here--to help you write great research papers The experts at Schaum's are at your service-ready to help you with concise, complete, step-by-step instructions that will make writing research papers a breeze, not a burden. The clear, concise guidelines and in-depth instruction in this book will show you how to write high-quality research papers that will help you succeed academically …
Skills for finding information are essential for academic study and beyond. This illustrated guide provides practical advice on how to source and use the right resources. It includes guidance on how to carry out a literature review as well as the skills needed for finding and evaluating information.
"Universal Methods of Design is an immensely useful survey of research and design methods used by today's top practitioners, and will serve as a crucial reference for any designer grappling with really big problems. This book has a place on every designer's bookshelf, including yours!" —David Sherwin, Principal Designer at frog and author of Creative Workshop: 80 Challenges to Sharpen Your De…
Combining the time tested classical work of Earl Babbie with the insights of one of the most recognized and respected names in speech communication research, THE BASICS OF COMMUNICATION RESEARCH is the book for the Communication research methods course. With the authors' collective experience teaching research methods and as active researchers themselves you will find this text to be the author…
From an expert team in the research methods field, RESEARCH METHODS: THE ESSENTIAL KNOWLEDGE BASE, 2nd Edition, is written specifically for undergraduates. The book streamlines and clarifies explanations of fundamental, yet difficult, concepts in a familiar, engaging style. Students learn about the relationship between theory and practice, which helps them become better researchers and better c…
Learn how to plan for success with this hands-on guide to conducting high-quality engineering research. Plan and implement your next project for maximum impact: step-by-step instructions cover every stage in engineering research, from the identification of an appropriate research topic through to the successful presentation of results. Improve your research outcomes: discover essential tools an…
An accessible, user-friendly introduction to the different aspects of research theory, methods and practice. Structured in two parts, the book covers structuring and planning a research project, the ethical issues involved in research, different types of data and how they are measured, and much more.
This book provides an introduction to the emerging and interdisciplinary field of cultural mapping, making a case for and demonstrating the spatial turn emerging in many related areas of critical, social and artistic research. Contributors explore innovative ways to encourage artistic intervention and public participation in cultural mapping--recognizing that artistic practices and public invol…
Praise for the Third Edition of Qualitative Research: "Sharan B. Merriam synthesizes twenty years of developments in qualitative research with clarity and acumen." ?Michael Quinn Patton, author, Qualitative Research and Evaluation Methods "Here is a qualitative research methods book that reinforces the connection between professional experience and qualitative inquiry." ?Robert Stake, author, T…