Introduction To Mass Communication : Media, Literacy, and Culture. Sixth Edition

This text encourages students to be active media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. This was the first, and remains the only, uni…

Social media intelligence

As consumers, we turn to the public arena of social media to share our opinions and learn about the opinions of others. Fortune 500 companies, political campaigns, government agencies and many other organizations constantly monitor social media to gauge public opinion. This book explains how opinions are formed, what affects the opinions posted online and how organizations can use social media …

Media/impact : an introduction to mass media. Tenth Edition

Consistently praised for its engaging writing style, currency, and visual appeal, MEDIA/IMPACT focuses students on today’s world of digital mass media industries and support businesses as well as the legal, ethical, social, global, and technological issues these businesses face every day. Emphasizing the impact of the media on individuals and in today’s society, Biagi grounds her discussion…

Regulasi penyiaran : Dari otoriter ke liberal

Buku ini tidak saja menjelaskan peta paradigmatik dunia penyiaran di Indonesia. Lebih dari itu, karya ini menampilkan kompleksitas dunia penyiaran baik sebagai institusi, industri maupun aspek kebijakannya. Memang, sejak era reformasi yang menuntut terciptanya demokratisasi di bidang media, dunia penyiaran di Indonesia seperti menemukan momentumnya. Setelah melewati proses panjang dan melelahka…

Media Technology : Critical Perspectives

Edition

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ISBN/ISSN

9780335214464

Collation

xii, 174 hlm. ; 23 cm.

Series Title

Issues in cultural and media studies

Call Number

302.23 Loo m

New Media dan Arus Demokratisasi

Edition

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ISBN/ISSN

9786021866672

Collation

414 p. ; 21 cm.

Series Title

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Call Number

302.23 Ham n

New Media dan Arus Demokratisasi

Edition

-

ISBN/ISSN

9786021866672

Collation

415 p. ; 21 cm.

Series Title

-

Call Number

302.23 Ham n

Kedaulatan Frekuensi: Regulasi Penyiaran, Peran KPI dan Konvergensi Media

On development of broadcasting in Indonesia; proceedings of a seminar.

Spreadable media : creating value and meaning in a networked culture

Edition

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ISBN/ISSN

9780814743508

Collation

-

Series Title

-

Call Number

302.23 Jen s

Media literacy. Sixth Edition

This book offers a detailed approach to studying media influences and presents a vision of what it means to operate at a higher level of media literacy. The author agues that media have a profound influence on the way we perceive the world, shaping our beliefs and expectations. By becoming more media literate, we can avoid the potentially negative effects of those media messages as well as ampl…

The repotition of communication in the dynamic of convergence : reposisi komu…

Edition

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ISBN/ISSN

9786029413007

Collation

-

Series Title

-

Call Number

302.23 War t

Social media is bullshit

A provocative look at social media that dispels the hype and tells you all you need to know about using the Web to expand your business If you listen to the pundits, Internet gurus, marketing consultants, and even the mainstream media, you could think social media was the second coming. When it comes to business, they declare that it's revolutionizing advertising, PR, customer relations—every…

The why generation : understanding how digital youth view today's changing world

This book will give a brief, if not encapsulating, glimpse into the world of the whY Generation. We as a group of students have been broken apart, analyzed, and defined by those generations that consider us naive to the world they inhabit. Though lacking in age, our generation contains what will be considered some of the greatest minds of all time. Though impossible to perceive in full at this …

How to do media and cultural studies. Second Edition

The Second Edition of this student favorite takes readers step-by-step through the theories, processes and methods of each stage of research, from how to create a research question, design the project and write it up. It enables students to have a clear sense of how their own work relates to broader scholarship and inspires understanding of why studying the media matters. Now 20% bigger, new fe…

Understanding media economics. Second Edition

'This book provides an extremely well written and informative introduction to the subject of media economics, characterized by clarity in the explanation of concepts or frameworks and by a balanced discussion for the respective positions in areas of debate' - Paul MacDonald, Roehampton Institute 'This book is a very valuable contribution to the media economic literature' - Richard van der Wurff…

Everyone Communicates Few Connect

Edition

-

ISBN/ISSN

9780785214250

Collation

xi, 341 p. ; 23 cm.

Series Title

-

Call Number

302.23 Max e

Communication Technology Update and Fundamentals. Eleventh Edition

Now in its 11th edition, this text has become an indispensable information resource for business, government, and academia. Every chapter has been completely rewritten to reflect the latest developments and market statistics.

Social media for journalists : principles & practice

"Untangles the jargon and sets out the route-map for how the social network can enable us to become major contributors to the multiplatform digital age. The right message, the right time - this is the right book for taking advantage of it all." - Jon Snow, Channel 4 News The essential guide to understanding and harnessing the tools of journalism today, Meagan Knight and Clare Cook show you how …

Media literacy. Seventh Edition

In this media-saturated world, we must learn how to navigate through the overwhelming flood of information so that we can avoid the risks and maximize its potential to help us. Media Literacy, Seventh Edition shows you how. Drawing from thousands of media literature studies, author W. James Potter explores the key components to understanding the fascinating world of mass media. In this thorough…

Flow TV : Television in the age of media convergence

If Raymond Williams' concept of flow challenges the idea of the discrete television text, then convergence destabilizes the notion of television as a discrete object. From viral videos on You Tube to mobile television on smart phones and beyond, TV has overflowed its boundaries. Flow TV examines television in an age of technological, economic, and cultural convergence. Seeking to frame a new se…