Dancing With Digital Natives

In this revealing book, Michelle Manafy, Heidi Gautschi, and a stellar cast of experts from business and academia provide vital insights into the characteristics of digital natives, offering an in-depth look at how they work, shop, play, and learn. Dancing With Digital Natives will help any manager, marketer, or educator embrace-and stay in step with-a generation that's transforming how busines…

The Internet And Journalism Today Face The Future

With contributions by: Peter Barron, Director, External Affairs Europe, Middle East and Africa, Google, former Editor of Newsnight Dan Bennett, PhD student, War Studies Department, King's College, London Teodora Beleaga, student at Coventry University Paul Bradshaw, Visiting Professor, City University, and Andy Brightwell, blogger Sean Carson, MA Journalism student, Coventry University Denis Ch…

Advertising Now Tv Commercials

Pour tous ceux qui aiment les publicités inventives, cet ouvrage rassemble les meilleurs exemples contemporains du monde entier. La plupart d'entre nous changent de chaîne ou partent aux toilettes pendant les pauses publicité, et pourtant il y a des spots qui sont plus proches du court métrage cérébral que des réclames péremptoires, unidimensionnelles et agressives que l'on connaît et …

Digital Journalism

How can we make sense of the ongoing technological changes affecting journalism and journalists today? Will the new digital generation break down barriers for journalism or will things just stay the same? These and other pertinent questions will be asked and explored throughout this exciting new book that looks at the changing dynamics of journalism in a digital era. Examining issues and debate…

Beginning Web Programming with HTML, XHTML, and CSS. Second Edition

This beginning guide reviews HTML and also introduces you to using XHTML for the structure of a web page and cascading style sheets (CSS) for controlling how a document should appear on a web page. You?ll learn how to take advantage of the latest features of browsers while making sure that your pages still work in older, but popular, browsers. By incorporating usability and accessibility, you?l…

Bible: Search Engine Optimization. Second Edition

Detailed, practical guide to increasing your Web traffic through better search results Wonder how some companies pop up high in search engine rankings? It's all about search appeal. Master the strategies, techniques, and shortcuts in this detailed guide and you can improve your Web site's search rankings and drive the targeted traffic you want to your virtual door. Learn new ways to add social …

Intermediate 2 = Modul laboratorium akuntansi keuangan 2

Edition

-

ISBN/ISSN

-

Collation

31 p. ; 28 cm.

Series Title

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Call Number

Ref 657.04422 Kur m

Multimedia storytelling for digital communicators in a multiplatform world. S…

Edition

Second Edition

ISBN/ISSN

9781138332560

Collation

512 p. ; 26 cm.

Series Title

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Call Number

070.43 Git m

Investigative reporting from premise to publication : building the big story.…

Investigative Reporting provides a step-by-step approach for tackling any investigative story, teaching reporters the skills they need to overcome common obstacles during investigative work. Experienced reporter and instructor, Marcy Burstiner offers readers guidance on how to identify story ideas, craft a premise, seek out human sources and documents, file public records requests, and analyze …

Deconstructing the Elements with 3ds max : Create Natural Fire, Earth, Air an…

ALL NEW TUTORIALS IN THIS NEW 3RD EDITION provide a unique and rigorous approach to teaching 3d artists the art and techniques of creating CG environments with the latest version of 3ds Max..

Practicing communication ethics : development, discernment, and decision maki…

Takes an applied approach to communication ethics emphasizing the development of personal standards for use in personal, professional, and social life Core textbook for communication and media ethics courses 3rd edition features new content focused on digital communication, trauma, partisan political divisions, and the COVID-19 pandemic Online resources for instructors include instructor's manu…

Analyzing media messages : using quantitative content analysis in research. F…

Analyzing Media Messages, Fourth Editionprovides a comprehensive guide to conducting content analysis research. It establishes a formal definition of quantitative content analysis; gives step-by-step instructions on designing a content analysis study; and explores in depth several recurring questions that arise in such areas as measurement, sampling, reliability, data analysis, and the use of d…

Media Literacy. Fourth Edition

"Media Literacy is a captivating, engaging, reader-friendly textbook essential for introductory Media Studies courses in communication, sociology, film studies, and English." -SirReadaLot.org In this media-saturated world, it is critical to approach media influences using critical thought and active participation. Media Literacy, Fourth Edition uses an engaging and conversational style to help …

Gender, race, and class in media : a critical reader. Fourth Edition

This provocative new edition of Gender, Race, and Class in Media engages students with a comprehensive introduction to mass media studies. Editors Gail Dines and Jean M. Humez present new and classic readings that critically analyze some of the most pervasive and influential forms of media entertainment culture, including advertising, reality tv shows, sitcoms and dramatic series, pornography, …

Fundamentals of media effects. Second Edition

"Mass media's potential to influence audience beliefs and behavior is a subject that has long fascinated scholars and the general public. The ongoing interest and concern are reflected in the common tendency to blame “the media” for many of society's problems. This extensively revised and updated edition cuts through popular notions of presumed effects to provide a balanced, informed, up-to…

Data for journalists : a practical guide for computer-assisted reporting. Fif…

Previous editions titled: Computer-assisted reporting.

Millennials, news, and social media : is news engagement a thing of the past?…

Five years after the first edition of Millennials, News, and Social Media: Is News Engagement a Thing of the Past? was published, a focus on the Millennial generation's relationship with news is more important than ever. This revised and updated book reports the results of a new survey that reveals changes in news consumption habits and attitudes while painting a detailed portrait of Millennial…

Intermediate accounting. Sixteenth Edition

This intermediate accounting text links accounting principles to the central activities of a business. A user/decision making approach, combined with the necessary coverage of GAAP, prepares the student to understand accounting in terms of a business' activities, which reflects the broadening definition of accounting today. The text's efficient format does not overwhelm students, and its access…

Intermediate accounting. Second International Edition

Keeping its finger on the pulse of the profession, the new twelfth edition update of this bestselling book effectively prepares readers for their accounting futures. They'll find the latest information in the field, including Sarbanes-Oxley Act legislation as well as proven tips for passing the computerized CPA exam. Reflecting the demands for entry-level accountants, the focus of this book is …

Introducing communication theory : analysis and application. Third Edition

Introducing Communication Theory: Analysis and Application focuses on the links among theory and everyday experiences. The text uses an engaging writing style to present the concept of theory, and helps students become insightful critical thinkers.