Includes bibliographical references (p. 381-386) and index, Terdapat 2 kopi
At head of title: Capstone work smarter, Includes index, Includes web resources, Terdapat 2 kopi
Bibliografi dan indeks, Terdapat 2 kopi
Indeks
This book focuses on corporate communications as the art and craft of managing a company's behaviour and effective communication in society. It examines corporate communications' theoretical and applied aspects, featuring reference to global research, reputational cases and practical models.