Marketing : An introduction. Fourth Edition

This new edition has been completely updated to reflect the current state of marketing theory and practices. It explores major new trends and themes, and provides dynamic new examples of marketing in action.

Interviewing : principles and practices. Twelfth Edition

Edition

Twelfth Edition

ISBN/ISSN

9780073406718

Collation

-

Series Title

-

Call Number

303.48222 Ste i

Handbook for the McGraw-Hill guide : writing for college, writing for life. T…

Edition

Third Edition

ISBN/ISSN

9780077424305

Collation

107 p. ; 23 cm.

Series Title

-

Call Number

808.0420711 Roe h

Discrete mathematics and its applications. Seventh Edition

Discrete Mathematics and Its Applications is intended for one or two term introductory Discrete Mathematics courses taken by students from a wide variety of majors, including Computer Science, Mathematics, and Engineering. This renowned best-selling text, which has been used at over 500 institutions around the world, gives a focused introduction to the primary themes in a Discrete Mathematics c…

Data communications and networking. Fourth Edition

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Data communications and networking. Fourth Edition

As one of the fastest growing technologies in our culture today, data communications and networking presents a unique challenge for instructors. As both the number and types of students are increasing, it is essential to have a textbook that provides coverage of the latest advances, while presenting the material in a way that is accessible to students with little or no background in the field. …

Communication technology update and fundamentals. Fourteenth Edition

Communication Technology Update and Fundamentals begins by developing the communication technology framework—the history, ecosystem, and structure—then delves into each type of technology, including everything from mass media, to computers and consumer electronics, to networking technologies. Each chapter is written by faculty and industry experts who provide snapshots of the state of each …

Principles of Economics. Fifth International Edition

Edition

Fifth International Edition

ISBN/ISSN

9780324594638

Collation

-

Series Title

-

Call Number

330.22 Man p

The Warren Buffett way : investment strategies of the world's greatest invest…

Warren Buffett is the most famous investor of all time and one of today’s most admired business leaders. He became a billionaire and investment sage by looking at companies as businesses rather than prices on a stock screen. The first two editions of The Warren Buffett Way gave investors their first in-depth look at the innovative investment and business strategies behind Buffett's spectacula…

Lonely Planet South India. Second Edition

Edition

Second Edition, 2001

ISBN/ISSN

9781864501612

Collation

720 p. ; 19 cm.

Series Title

-

Call Number

Ref 915.4804 Plu l

Javascript : the definitive guide. Sixth edition

This book is a programmer's guide and comprehensive reference to the core JavaScript language and to the client-side JavaScript APIs defined by web browsers.

Information technology project management : providing measurable organization…

The Third Edition of Jack Marchewka's Information Technology Project Management focuses on how to create Measurable Organizational Value (MOV) through IT projects. The author uses the concept of MOV, combined with his own research, to create a solid foundation for making decisions throughout the project's lifecycle. The book's integration of project management and IT concepts provides students …

Data mining : practical machine learning tools and techniques. Fifth Edition

Data Mining: Practical Machine Learning Tools and Techniques, Fifth Edition, offers a thorough grounding in machine learning concepts, along with practical advice on applying these tools and techniques in real-world data mining situations. Included Appendix, Bibliography, and Index

Cutlip and Center's effective Public Relations. Tenth Edition

For courses in Introductory Public Relations. Cutlip & Center offers students the gold standard in public relations, providing the most up-to-date reference in the market. In the new edition, Glen Broom continues the work of Cutlip and Center by providing the most up-to-date reference for students.

Concepts in enterprise resource planning. Fourth International Edition

Show your students how to master and maximize enterprise resource planning (ERP) software, which continues to become more critical in business today, with the latest edition of Monk/Wagner's successful CONCEPTS IN ENTERPRISE RESOURCE PLANNING, International Edition. Equip students to use ERP tools to increase growth and productivity as they learn how to effectively combine an organization's num…

Strategic management : competitiveness & globalization : concepts and cases. …

Examine strategic management with the market-leading text that sets the standard for the most intellectually rich, yet thoroughly practical, analysis of strategic management today. Written by highly respected experts Hitt, Ireland, and Hoskisson, STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, CONCEPTS AND CASES, Eleventh Edition, combines the latest cutting-edge research and strategic…

Strategic management : competitiveness & globalization : concepts and cases. …

Introduce your students to strategic management with the market-leading text that sets the standard for the most complete, relevant presentation. Written by highly respected experts and prestigious instructors, Hitt, Ireland and Hoskissons, STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, CONCEPTS AND CASES, 10E provides an intellectually rich, yet thoroughly practical, analysis of stra…

Systems Analysis and Design Methods. Seventh edition

Today's students want to practice the application of concepts. As with the previous editions of this book, the authors write to balance the coverage of concepts, tools, techniques, and their applications, and to provide the most examples of system analysis and design deliverables available in any book. The textbook also serves the reader as a professional reference for best current practices.

Systems analysis and design for the global enterprise. Seventh Edition

Today's students want to practice the application of concepts. As with the previous editions of this book, the authors write to balance the coverage of concepts, tools, techniques, and their applications, and to provide the most examples of system analysis and design deliverables available in any book. The textbook also serves the reader as a professional reference for best current practices.

Architecture : form, space, and order. Fourth Edition

THE CLASSIC ARCHITECTURAL REFERENCE, UPDATED WITH CONTEMPORARY EXAMPLES AND INTERACTIVE RESOURCES For more than forty years, the beautifully illustrated Architecture: Form, Space, and Order has served as the classic introduction to the basic vocabulary of architectural design. The updated and revised Fourth Edition features the fundamental elements of space and form and is designed to encourage…