Sprint : how to solve big problems and test new ideas in just five days

Three Google Ventures design partners outline a five-day process for problem-solving and identifying correct solutions using design, prototyping, and testing ideas with customers.

Measurable journalism : digital platforms, news metrics and the quantified au…

This book explores ways in which the increasingly 'measurable' news audience has had an impact on journalistic practices, in an era when digital platforms provide real-time, individualizable, quantitative data about audience consumption practices. Considering the combination of digital technology that makes measurable journalism possible, the contributors to this volume examine the work of vari…

Message in a bottle

In this New York Times bestseller, a single mother sets out to find the North Carolina man who sent a message meant for someone else . . . and the journey may change her life forever. Divorced and disillusioned about relationships, Theresa Osborne is jogging when she finds a bottle on the beach. Inside is a letter of love and longing to "Catherine," signed simply "Garrett." Challenged by the my…

Introducing architectural tectonics : exploring the intersection of design an…

In this text, author Chad Schwartz presents an introductory investigation into tectonic theory, subdividing it into distinct concepts in order to make it accessible to beginning and advanced students alike.

Planning for strategic communication : a workbook for applying social theory …

Planning for Strategic Communication is a teaching aid and student workbook designed to supplement instruction for students learning to write plans for strategic communication scenarios. It was created to serve as a workbook for practical application accompanying Ihlen, van Ruler, & Fredriksson's Public Relations & Social Theory (Routledge, 2009). The workbook offers instruction in conducting a…

Platform : the art and science of personal branding

The indispensable guide to developing a personal brand, building an audience, and nurturing followers, by digital marketing thought-leader Cynthia Johnson. In the modern world, influence is everything and personal branding equals influence. Platform is the why-to, how-to handbook by top expert Cynthia Johnson for everyone who wants to develop and manage a personal brand. In Platform, Johnson ex…

Leadership communication : how leaders communicate and how communicators lead…

: This book is composed of short chapters that introduce the student or manager to communication, leadership, and the expectations of senior management in today's corporation. It seeks to demonstrate to the engaged reader the importance of communication strategies in moving a corporation through the numerous challenges faced by the Chief Communications Officer (CCO), as counsel to Chief Executi…

A practical guide to planning for E-business success : how to E-enable your e…

News of the Web's demise has been greatly exaggerated. The Internet continues to impact our lives and how we do business. It has the power to transform entire industries and create new ones, challenge industry leaders, and enable businesses in entirely new ways. The question is no longer will you participate in the Internet revolution, but when and how. Rather than talking Internet hype, A Prac…

Storytelling in design : defining, designing, and selling multidevice products

By examining tried-and-tested storytelling principles from film, fiction, and music and applying them to the context of design and business, this volume explores why storytelling matters and how to apply it to multi-device design projects and to an organization.

It

Stephen King's classic #1 New York Times bestseller and the basis for the massively successful films It: Chapter One and It: Chapter Two as well as inspiration for HBO Max’s upcoming Welcome to Derry—about seven adults who return to their hometown to confront a nightmare they had first stumbled upon as teenagers...an evil without a name: It. Welcome to Derry, Maine. It’s a small city, a p…

Word by word : the secret life of dictionaries

“We think of English as a fortress to be defended, but a better analogy is to think of English as a child. We love and nurture it into being, and once it gains gross motor skills, it starts going exactly where we don’t want it to go: it heads right for the goddamned electrical sockets.” With wit and irreverence, lexicographer Kory Stamper cracks open the obsessive world of dictionary writ…

A walk to remember

A high school rebel and a minister's daughter find strength in each other in this star-crossed tale of "young but everlasting love" (Chicago Sun-Times). There was a time when the world was sweeter....when the women in Beaufort, North Carolina, wore dresses, and the men donned hats.... Every April, when the wind smells of both the sea and lilacs, Landon Carter remembers 1958, his last year at Be…

Perancangan kampanye mencegh pola asuh otoriter dalam mendidik anak

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140 p. ; 30 cm.

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19120210001665

Brand rejuvenation museum bahari Jakarta

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147 p. ; 30 cm.

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19120210001664

Perancangan promosi ruang les untuk aplikasi ruang guru

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138 p. ; 30 cm.

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19120210001663

Creating augmented and virtual realities : theory and practice for next-gener…

Despite popular forays into augmented and virtual reality in recent years, spatial computing still sits on the cusp of mainstream use. Developers, artists, and designers looking to enter this field today have few places to turn for expert guidance. In this book, Erin Pangilinan, Steve Lukas, and Vasanth Mohan examine the AR and VR development pipeline and provide hands-on practice to help you h…

Perancangan rejuvenating brand lauw bakery

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103 p. ; 30 cm.

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19120210001662

Rebranding for rumah buah

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119 p. ; 30 cm.

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19120210001661

Perancangan signage shuttle bus summarecon

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110 p. ; 30 cm.

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19120210001660

Perancangan kampanye sosial pelestarian bahasa teochew

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77 p. ; 30 cm.

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19120210001659