Text

Brand storytelling : put customers at the heart of your brand story. Second Edition

From this book, we learn how to engage consumers through emotive storytelling to humanize your brand and achieve business growth.

Index : page 233-238

Availability

Detail Information

Series Title

-

Call Number

658.827 Rod b

Publisher

London : Kogan Page., 2023

Collation

238 p. ; 24 cm.

Language

English

ISBN/ISSN

9781398610088

Classification

658.827

Content Type

-

Media Type

-

Carrier Type

-

Edition

Second Edition, 2023

Subject(s)

CUSTOMER RELATIONS
Brand name products
Branding (Marketing)

Specific Detail Info

-

Statement of Responsibility

Miri Rodriguez, 2023

Other version/related

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