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Services marketing integrating customer focus across the firm 8th Ed.



Bitner, Mary Jo - Personal Name
Zeithaml, Valarie A. - Personal Name
Gremler, Dwayne D. - Personal Name
Mende, Martin - Personal Name
658.809 Zei s
9781266287152
658.809
Text
English
McGraw Hill
2024
Dubuque
531 p. ; 25 cm.
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