Accounting. Seventh International Edition

Edition

Seventh International Edition

ISBN/ISSN

9780132408066

Collation

1296 p.

Series Title

-

Call Number

657 Hor a

Electronic commerce 2012 : a managerial and social networks perspective

Explore the many aspects of electronic commerce through a managerial perspective. Electronic Commerce provides a thorough explanation of what EC is, how it's being conducted and managed, and how to assess its opportunities, limitations, issues, and risks--all from a managerial perspective. To keep pace with today's ever-changing technology, the seventh edition has been streamlined--removing mat…

Marketing Channels. Seventh edition

'Marketing Channels' shows students how to design, develop, maintain and manage effective relationships among worldwide marketing channels to achieve sustainable competitive advantage by using strategic and managerial frames of reference.

Public relations practices : managerial case studies and problems. Seventh Ed…

Edition

Seventh Edition

ISBN/ISSN

9780138142711

Collation

xii, 356 hlm. : ilus. ; 24 cm.

Series Title

Pearson international edition

Call Number

659.222 Cen p

Quantitative analysis for management. Thirteenth Global Edition

For courses in management science and decision modeling. Foundational understanding of management science through real-world problems and solutions Quantitative Analysis for Management helps students to develop a real-world understanding of business analytics, quantitative methods, and management science by emphasizing model building, tangible examples, and computer applications. The authors of…

Strategic management and business policy : globalisation, innovation and sust…

For courses in Strategic Management and Business Policy. Picking up where the popular previous editions left off, Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 15th Edition further sharpens and modernises this classic text's approach to teaching strategy with an emphasis on globalisation, innovation, and sustainability. Throughout, the authors equip stu…

Doing research in business and management : an essential guide to planning yo…

La 4e de couverture indique : "If you need any help with your research project or dissertation then this fully revised and updated 2nd edition is ideal for you. Doing Research in Business and Management brings research methods to life, covering critical literature review projects, projects using existing data, and those projects where you collect your own data. It explains how to write your res…

Graphic design history : a critical guide

Graphic Design Historytraces the social and cultural role of visual communication from prehistory to the present, connecting what designers do every day to a history of innovative graphic forms and effects. It offers a unique and exciting set of critical lenses for thinking about the cultural purpose and historical dimensions of the graphic designer’s work, placing emphasis on the relevance o…

Entertainment marketing & communication : selling branded performance, people…

'Entertainment Marketing & Communication' focuses specifically on entertainment marketing, offering clear and up-to-date framework that allows you to adapt marketing principles and communication theory to the entertainment world.

Organizational behavior. Thirteenth Edition

For undergraduate and graduate courses in organizational behavior. Robbins/Judge provides the research you want in the language your students understand; accompanied with the best selling self-assessment software, SAL.

Business and Information Systems. Second International Edition

= This book takes the unique approach of combining both thefundamentals of information systems and technologywith theessentials of business operation and management.Early chapters offering business background provide readers with a solid foundation to then understand the need for and structure of information systems. A broad view of information systems takes a look at individual, interorganizat…

Content Rules

Edition

-

ISBN/ISSN

9781280592607

Collation

-

Series Title

-

Call Number

658.872 Han c

Data Warehousing For Dummies. Second Edition

Data warehousing is one of the hottest business topics, and there’s more to understanding data warehousing technologies than you might think. Find out the basics of data warehousing and how it facilitates data mining and business intelligence with Data Warehousing For Dummies, 2nd Edition. Data is probably your company’s most important asset, so your data warehouse should serve your needs. …

Project management : a systems approach to planning, scheduling, and controll…

Edition

Eleventh Edition

ISBN/ISSN

9781118022276

Collation

-

Series Title

-

Call Number

658.404 Ker p

Organizational change : creating change through strategic communication. Seco…

A comprehensive guide to essential theories and practices of change creation and implementation Organizational Change provides an essential overview to implementing deliberate and focused change through effective communication strategies. Author Laurie Lewis integrates academic rigor with real-world case studies to provide a comprehensive examination of both theoretical and pragmatic approaches…

The complete guide to knowledge management : a strategic plan to leverage you…

Edition

First Edition

ISBN/ISSN

9780470881293

Collation

204p.

Series Title

-

Call Number

658.4038011 Pas t

Financial accounting : IFRS. Third Edition

Edition

Third Edition

ISBN/ISSN

9781118978085

Collation

761 p. ; 29 cm.

Series Title

-

Call Number

657.20 Wey f

Core concepts of accounting information systems. Thirteenth edition

Knowing how an accounting information systems gather and transform data into useful decision-making information is fundamental knowledge for accounting professionals. Mark Simkin, Jacob Rose, and Carolyn S. Norman's essential text, Core Concepts of Accounting Information Systems, 13th Edition helps students understand basic AIS concepts and provides instructors the flexibility to support how th…

Personal Finance in Your 20s for Dummies

When it comes to protecting your financial future, starting sooner rather than later is the smartest thing you can do. This hands-on guide provides you with the targeted financial advice you need to establish firm financial footing in your 20s and to secure your finances for years to come.

Smart business

Smart Business is the definitive primer for understanding why companies behave as they do, what the basics of sound business practice are and where the stakeholders fit in. There are a handful of fairly simple but key drivers behind the way businesses operate and James Leibert explains them. Smart Business will enable readers to fast track their business skills. Smart books are essential primer…