Design thinking : understanding how designers think and work. Second Edition

Nigel Cross, one of design's foremost scholars, explores through observation, analysis and reflection the often enigmatic elements of design thinking. Detailed case studies provide commentary on specific examples of design innovation and development, with interspersed chapters providing research-based overviews of design cognition. Include bibliography and index

Understanding Corporate Communication

This book focuses on corporate communications as the art and craft of managing a company's behaviour and effective communication in society. It examines corporate communications' theoretical and applied aspects, featuring reference to global research, reputational cases and practical models.

Reputation management : the key to successful public relations, corporate com…

The fifth edition of this classic text, which was the first on the subject of reputation management, gives readers the guidance and skills needed to manage brand reputation through effective performance, behavior, identity, and communication strategies. This edition is updated throughout, including current information on digital media, new global examples, and a renewed emphasis on organization…

Influencer marketing : building brand communities and engagement. Second Edition

This is one of the first textbooks to explore the phenomenon of Influencer Marketing and how it fits within marketing communications to build brands and their communities. Includes Index

Social Media Campaigns : strategies for public relations and marketing. Third…

This third edition continues to give students a foundation in the principles of social media strategic communication and marketing necessary for today's communications professionals. Includes Index

Corporate Communication about Climate Change : villians, victims, and white k…

Embedded in the emerging field of climate change communication, Thaker provides a comprehensive analysis of enablers and barriers to corporate action on climate change, business role and influence on media coverage of climate change, and its impact on public opinion and the policy-making process. Includes Index

Design for Electrical and Computer Engineers. International Edition

Edition

International Edition

ISBN/ISSN

9780071263474

Collation

320 p.

Series Title

-

Call Number

621.3 Cou d

Cost Management: Strategies for Business Decisions. Fourth Edition

Edition

-

ISBN/ISSN

9780071287999

Collation

891 p.

Series Title

-

Call Number

658.15522 Sel c

Corporate communication. Fourth Edition

Edition

Fourth Edition

ISBN/ISSN

9780072990546

Collation

xviii, 270 hlm. : ilus. ; 23 cm.

Series Title

-

Call Number

658.45 Arg c

Business policy and strategic management. Third Edition

Indeks

Facilitating learning organizations : making learning count. Second Edition

Bibliografi dan Indeks

Manajemen Kontrak Konstruksi : Pedoman praktis dalam mengelola proyek konstruksi

Buku ini hibah dari BI

Disruption

Edition

-

ISBN/ISSN

9786020338682

Collation

-

Series Title

-

Call Number

658.301 Kas d

Principle of Management. Eleventh Edition

Edition

Eleventh Edition

ISBN/ISSN

9780324789171

Collation

-

Series Title

-

Call Number

658.3222 Kre p

Intermediate Accounting: Volume 1, 2 (IFRS Edition)

Edition

-

ISBN/ISSN

9780470616307

Collation

-

Series Title

-

Call Number

657.04421 Kie i

The HR scorecard : Mengaitkan manusia, strategi, dan kinerja

Edition

-

ISBN/ISSN

9789790750739

Collation

232 p

Series Title

-

Call Number

658.3 Bec h

The best of cover design : books, magazines, catalogs, and more

This text features an innovative collection of books, magazines, catalogs, brochures and cover designs by top designers worldwide. The 'go-to' sourcebook for cover design inspiration, this volume contains pages packed with innovative cover solutions from around the globe.

Strategic Management in Action. Fourth International Student Edition

Edition

Fourth International Student Edition

ISBN/ISSN

9780132277471

Collation

-

Series Title

-

Call Number

658.401222 Cou s

Start your own business : the only startup book you'll ever need. Sixth Edition

Edition

Sixth Edition

ISBN/ISSN

9781599185569

Collation

-

Series Title

-

Call Number

658.0521 Ent s

Public Relations. Second Edition

Edition

Second Edition

ISBN/ISSN

9780230549302

Collation

-

Series Title

-

Call Number

659.2 Dav p