Intended for use in the introductory circuit analysis or circuit theory course taught in electrical engineering departments. The main objective of this book is to present circuit analysis in a clear, easy-to-understand manner, with many practical applications to interest the student. Each chapter opens with either historical sketches or career information on a sub-discipline of electrical engin…
Film is an art form with a language and an aesthetic all its own. Since 1979, David Bordwell and Kristin Thompson's Film Art has been the best-selling and widely respected introduction to the analysis of cinema. Taking a skills-centered approach supported by a wide range of examples from various periods and countries, the authors strive to help students develop a core set of analytical skills t…
DISCRETE MATHEMATICS WITH APPLICATIONS, 5th Edition, Metric Edition explains complex, abstract concepts with clarity and precision and provides a strong foundation for computer science and upper-level mathematics courses of the computer age. Author Susanna Epp presents not only the major themes of discrete mathematics, but also the reasoning that underlies mathematical thought. Students develop…
This updated version of Rockport’s bestselling Design Elements offers expanded and updated content in a new, cleaner format for easier navigation. Author Timothy Samara has added more than 50 new diagrams and more than 100 new images of real-world projects with an increased emphasis on web and environmental design projects. The 20 Rules for Good Design has been revisited and expanded to …
Mark Allen Weiss' successful book provides a modern approach to algorithms and data structures using the C programming language. The book's conceptual presentation focuses on ADTs and the analysis of algorithms for efficiency, with a particular concentration on performance and running time. This edition contains a new chapter that examines advanced data structures such as red black trees, top d…
Taking a market segmentation approach, this latest edition of a respected text carefully balances consumer behaviour concepts, research and applied marketing examples.
Designed to help students learn how to successfully use literature and other sources in writing effective papers, COMMUNICATION RESEARCH: STRATEGIES AND SOURCES, Seventh Edition, demystifies the research process by helping students master library skills, scholarly writing and the latest research technology tools. In addition, this communication research text places special emphasis on using lib…
This comprehensive and readable text applies communication theories to the mass media with an abundance of current examples from journalism, broadcasting, advertising and public relations to make concepts clear to students. The new edition of Communication Theories addresses the ongoing changes in the mass communication field and the new developments in mass communication theory that are occurr…
This bestselling intercultural communication text gives students an understanding and appreciation of different cultures and helps them develop practical skills for improving their communication with people from other cultures. COMMUNICATION BETWEEN CULTURES is renowned for being the only text on the market to consistently emphasize religion and history as key variables in intercultural communi…
Up-to-date and case-study laden analysis of how children and adolescents interact with the media.
This candid and evenhanded approach to obstacles in the auditing profession, will teach students how to "think" like an auditor.Students will learn how to recognize and understand the critical factors and circumstances that determine the outcome of audits.Knapp's CONTEMPORARY AUDITING: REAL ISSUES AND CASES is the only auditing textbook that relies exclusively on 'real world'auditing cases to d…
Accounting Information Systems and Internal Control provides comprehensive approaches to the design and evaluation of internal control systems. In doing so, it covers both the traditional process approach that focuses on individual organizational processes, and a contemporary typology approach that focuses on different types of organizations as unique combinations of organizational processes. I…
Accounting for Decision Making and Control provides students and managers with an understanding and appreciation of the strengths and limitations of an organizations accounting system which allows them to be more intelligent users of these systems. The 7th edition provides a framework for thinking about accounting systems and a basis for analyzing proposed changes to these systems. The text dem…
This book teaches you how to manipulate these components to effectively convey moods and emotions, give your production unity and style, and find the critical relationship between story and visuals. Appendix : page 307-315. Bibliography : page 317-332. Index : page 333-339.
Visible Signs tackles this problem by introducing key theories and concepts, such as signs and signifiers, and language and speech, within the framework of visual communication. Bibliography : page 188. Index : page 189-191.
This book delves into the evolving landscape of sustainable HRM. Replacing three chapters, it introduces fresh topics like 'Corporate Sustainability Business Strategy Context for Sustainable HRM,' 'High-Performance Sustainable Work Practices for Corporate Sustainability,' and 'Sustainable HRM for Employee Health and Well-being.'