Excellent Career Begins with Excellent Education

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Found 1 from your keywords: author=Williams, Alistair

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Understanding the hospitality consumer

Introduces and explores the role of consumer behaviour theory in the hospitality sector, outlining social, cultural, economic and psychological principles that underpin contemporary consumer responses.

Edition: -
ISBN/ISSN: 9780750652490
Collation: xv, 261 p. ; 23,5 cm.
Series Title: -
Call Number: 647.95068 Wil u

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