We consistently look to the experts--full-time faculty members, adjunct instructors, and of course student-- to drive the decisions we make about the text itself and the ancillary package.
Covering all of the fundamental aspects of financial accounting, this text provides a firm grounding on topics such as the 'accounting cycle', financial assets, plant and intangiable assets, liabilities, and much more.
Real World Data Sets with new problems along with ARIS, McGraw-Hill's Homework Management System, define what this second edition has to offer. Within ARIS, Navidi offers 300 algorithmic practice problems along with Java applets that allow students to interactively explore ideas in the text. Customizable PowerPoint lecture notes for each chapter are available as well, along with suggested sylla…
Introduction to the marketing game! - The market opportunity - Marketing department responsibilities - Submitting the marketing plan - Submitting an expanded marketing plan - Supporting the marketing plan - A new market opportunity.
Blending research, practical application, and imaginative writing, Arizona State University business professor Angelo Kinicki (author of Kreitner/Kinicki Organizational Behavior 10e) and writer Brian Williams (author of Williams/Sawyer Using Information Technology 7e) have created a market-leading text through highly-readable writing, an emphasis on practicality, and a unique student-centered l…
Grounded firmly in real-world practice, Forensic Accounting provides the most comprehensive view of fraud investigation on the market. Where other books focus almost entirely on auditing and financial reporting, Hopwood includes a vast range of civil and criminal accounting fraud and related activities, from false business valuations and employer fraud to information security and counter-terror…
Bibliografi dan indeks
In recent years, the need for education in computer security & related topics has grown dramatically & is essential for anyone studying computer science or computer engineering. This text provides integrated, comprehensive, up-to-date coverage of the broad range of topics in this subject.
Although written in the middle of the 19th century, 'Gray's Anatomy' is still the most famous and important medical reference book ever written. An essential element of the book is the illustrative work of Henry Carter, undisputedly the most talented medical artist of his day.
Marketing: The Core 5e by Kerin, Hartley and Rudelius continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This text and package is designed to meet the needs of a wide spectrum of faculty – from the professor who just w…
Criminology is known for its lucid style, student-oriented approach, and interdisciplinary perspective. This text discusses criminological problems, their origins, and possible solutions in a clear, practical, straightforward fashion. Students develop a thorough understanding of today’s issues in criminology and are prepared to address and resolve the issues of tomorrow. The eighth edition co…
Part of a series of pocket guides that aim to enable the reader to master a new skill in just 30 minutes, 30 Minutes Before Your Job Interview provides tips to prepare and relax the reader before any job interview.
This best-selling text continues in its eighth edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. BUSINESS RESEARCH METHODS, 8E, is the ideal text for undergraduate and first year MBA courses in marketi…
Li and Fung is the world's largest sourcing company and one of today's greatest examples of a flat world' business, where companies are stretched across different locations and time zones and communicate more online than face to face. Competing in a Flat World brings together Li and Fung executives Victor and William Fung, together with top Wharton professor, consultant, and author, Jerry Wind,…
A lively and practical guide for budding and blooming entrepreneurs. So you want to be a successful entrepreneur? Fed up with taking orders from above? Want to be your own boss, make your own decisions, and go head-to-head with the big boys in the business world? This is a book for people bursting with energy and ideas. It comes from the heart of a man who has seen and done it all in one of the…