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Found 2 from your keywords: author=Perreault, William D Jr
cover
The marketing game! : with student CD-Rom. Third Edition
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Perreault, William D JrMason, Chalotte H

Introduction to the marketing game! - The market opportunity - Marketing department responsibilities - Submitting the marketing plan - Submitting an expanded marketing plan - Supporting the marketing plan - A new market opportunity.

Edition
Third Edition
ISBN/ISSN
9780256139884
Collation
xviii, 100 hlm. : ilus., Lembar kerja ; 28 cm. + 1
Series Title
-
Call Number
658.80222 Per t
cover
Basic marketing : A global-managerial approach
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Perreault, William D JrMcCarthy, E Jerome

Includes bibliographical references and indexes

Edition
12
ISBN/ISSN
0256139903 025620687
Collation
ilus., bwn. ; 27 cm.
Series Title
-
Call Number
658.820 Per b