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Found 3 from your keywords: author=Schaefer, Mark W.
cover
Belonging to the brand : why community is the last great marketing strategy
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Schaefer, Mark W.

Edition
-
ISBN/ISSN
9781733553391
Collation
267 p. ; 22 cm.
Series Title
-
Call Number
658.8343 Sch b

Edition
-
ISBN/ISSN
9781733553391
Collation
267 p. ; 22 cm.
Series Title
-
Call Number
658.8343 Sch b
cover
Marketing rebellion : the most human company wins
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Schaefer, Mark W.

Provides a framework to help you stay ahead of the curve by re-imagining marketing in a world where hyper-empowered consumers drive the business results

Edition
-
ISBN/ISSN
9780578419862
Collation
310 p. ; 23 cm.
Series Title
-
Call Number
658.8343 Sch m
cover
Social media explained : untangling the world's most misunderstood business t…
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Schaefer, Mark W.

This book digs deeply into the psychological and sociological factors that make social media platforms like Facebook, Twitter, and YouTube tick. The globally-recognized author walks you through five foundational strategies of social media marketing and addresses the biggest questions holding organizations back from success.

Edition
-
ISBN/ISSN
9780615840031
Collation
140 p ; 22 cm
Series Title
-
Call Number
302.302 Sch s