Excellent Career Begins with Excellent Education

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Found 1 from your keywords: author=Morden, Tony

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Principles of strategic management. Third Edition

Now published in its Third Edition, Principles of Strategic Management by Tony Morden is a proven textbook that offers a comprehensive introduction to the study and practice of strategic management. This new edition covers the fundamentals of strategic analysis and planning, strategy formulation, strategic choice, and strategy implementation. It contains new material on leadership and corporate…

Edition: Third Edition
ISBN/ISSN: 9781138297128
Collation: 627 p. ; 24 cm.
Series Title: -
Call Number: 658.4012 Mor p

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