The benchmark text for the syllabus organized by technology (a week on databases, a week on networks, a week on systems development, etc.) taught from a managerial perspective. O'Brien defines technology and then explains how companies use the technology to improve performance. Real world cases finalize the explanation.
This book provides an introduction to information systems.
O'Brien's Introduction to Information Systems 15e reflects the contemporary use of enterprise-wide business systems. New real-world case studies continue to correspond with this industry reality. The text's focus is on teaching the future manager the potential effect on business of the most current IT technologies such as the Internet, Intranets, and Extranets for enterprise collaboration, and …
Offers comprehensive coverage of the fundamental role information systems play in e-business-driven world. This book emphasises on data resource management and business application software, and additional material is provided for application service providers, XML and Java, and Web services. The CD helps readers refresh essential computer skills.
A benchmark text for the syllabus organized by technology, this title defines technology and then explains how companies use the technology to improve performance. Real world cases finalize the explanation.
This new Seventh Edition is designed for business students who are or who will soon become business professionals in the fast changing business world of today. The goal of this text is to help business students learn how to use and manage information technologies to revitalize business processes, improve business decision making, and gain competitive advantage. Thus it places a major emphasis o…