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Found 1 from your keywords: author=King, Kim Ann
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The Complete Guide to B2B Marketing : New Tactics, Tools, and Techniques to C…
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King, Kim Ann

Today, B2B marketers must excel across all areas, from messaging to demand generation to sales team enablement. New technologies and techniques make excellence possible. This book makes it real. Top B2B marketer Kim Ann King will help you profit from cutting-edge B2B analytics, experimentation and optimization, marketing automation, targeting and personalization, and more.

Edition
-
ISBN/ISSN
9780134084527
Collation
270 p. ; 24 cm.
Series Title
-
Call Number
658.804 Kin c
Availability2
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