Utilizing case studies as diverse as speed dating, pop music, and the shooting of Amadou Diallo, Gladwell reveals that what we think of as decisions made in the blink of an eye are much more complicated than assumed. Drawing on cutting-edge neuroscience and psychology, he shows how the difference between good decision-making and bad has nothing to do with how much information we can process qui…
Malcolm Gladwell, host of the podcast Revisionist History and #1 bestselling author of The Tipping Point, Blink, Outliers, David and Goliath, and What the Dog Saw, offers a powerful examination of our interactions with strangers---and why they often go wrong. How did Fidel Castro fool the CIA for a generation? Why did Neville Chamberlain think he could trust Adolf Hitler? Why are campus sexual …
Buku ini membahas keunggulan pengidap disleksia, cara pikir unik peneliti kanker dan pemimpin pergerakan hak sipil, mahalnya balas dendam, serta dinamika kelas sekolah yang sukses dan tidak-menunkukkan berapa banyak hal indah dan penting di dunia yang berasal dari apa yang terlihat sebagai penderitaan dan kesukaran. Mengikuti jejak buku-buku laris Gladwell sebelumnya- The Tipping Point Blink, O…
Tipping Point adalah saat ajaib ketika suatu ide, perilaku, pesan, dan produk menyebar seperti wabah penyakit menular. Sama seperti satu orang sakit dapat menyebabkan epidemi flu, begitu pula sentilan yang disasar dengan tepat dapat menyebabkan terjadinya tren fesyen, popularitas sebuah produk baru, atau menurunnya tingkat kriminalitas secara drastis. Di buku bestseller ini, Malcolm Gladwell me…