Portfolio building activities in social media : exercises in strategic commun…

Edition

Second Edition

ISBN/ISSN

9781071828038

Collation

141 p. ; 26 cm.

Series Title

-

Call Number

302.231 Fre p

Social media for strategic communication : creative strategies and research-b…

Edition

Second Edition

ISBN/ISSN

9781071852514

Collation

460 p. ; 26 cm.

Series Title

-

Call Number

302.231 Fre s

A roadmap for teaching social media : all the assignments, rubrics, and feedb…

A Roadmap for Teaching Social Media is the workbook you want but never get from other social media books. Embracing the connections between theory and practice, providing innovative assignments in class, and creating a social media mindset as a professor and as a student are some of the goals of this workbook. This workbook aims to empower professors and prepare students for the ever changing d…

Social media for strategic communication : creative strategies and research-b…

Social Media for Strategic Communication: Creative Strategies and Research-Based Applications, by Karen Freberg teaches you the skills and principles needed to use social media in persuasive communication campaigns. The book combines cutting-edge research with practical, on-the-ground instruction to prepare you for the real-world challenges you will face in the workplace. The text addresses the…