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Found 1 from your keywords: author=Financial Times
cover
Mastering Marketing
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Financial Times

Everyone in business is involved in strategy, either formulating it or implementing it. Using case studies and examples of what leading companies are doing, this textbook presents the latest ideas from the world's four top business schools.

Edition
-
ISBN/ISSN
9780273649304
Collation
-
Series Title
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Call Number
658.82721 Fin m