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Found 1 from your keywords: author=Farwell, James P.
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Persuasion and power : the art of strategic communication
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Farwell, James P.

Now more than ever, in the arenas of national security, diplomacy, and military operations, effective communication strategy is of paramount importance. A 24/7 television, radio, and Internet news cycle paired with an explosion in social media demands it. According to James P. Farwell, a former political consultant, the US government's approach to strategic communication has been misguided. Per…

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ISBN/ISSN
9781589019423
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320.014 Far p
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