Monster loyalty : how Lady Gaga turns followers into fanatics

"Marketing expert Jackie Huba explores Gaga's biography and fan philosophy and isolates the seven lessons any business can learn from her ... And while not all businesses want to stand out the way she does, any business can win big by creating monster loyalty"--Amazon.com.

Akses internet melalui 3G

Edition

-

ISBN/ISSN

9789792716238

Collation

101 hlm. ; 23 cm.

Series Title

-

Call Number

004.6 Pur a

The Einstein of money : the life and timeless financial wisdom of Benjamin Gr…

Carlen educates the reader on Benjamin Graham's most essential wealth-creation concepts (as selected by Warren Buffett himself), while telling the colorful story of Graham's amazing business career and his multifaceted personal life.

The devouring dragon : how China's rise theatens our natural world 1st ed

Argues that China's role as an emerging economic power is destroying the environment, citing their status as the largest market for endangered wildlife, top importer of tropical trees, and biggest emitter of greenhouse gases.

Love is the cure : on life, loss, and the end of aids

A deeply personal account of Elton John's life during the era of AIDS and an inspiring call to action. In the 1980s, Elton John saw friend after friend, loved one after loved one, perish needlessly from AIDS. He befriended Ryan White, a young Indiana boy ostracized because of his HIV infection. Ryan's inspiring life and devastating death led Elton to two realizations: His own life was a mess. A…

Digital design essential : 100 ways to design better desktop, web and mobile …

Through hundreds of photographs, this dynamic guide demonstrates how to expertly apply design principles in a variety of devices, desktops, web pages, mobile and other touchscreen devices.

Promo art : innovation in invitations, greetings, and business cards

Following the success of the previous titles in the Art series, Promo-Art showcases an international collection of exemplary and innovative promotional design. With the help of insightful interviews with designers, alongside inspiring visuals, Promo-Art examines the use of artwork, typography, paper stock, and printing and finishing techniques to achieve successful promotional design.

J.K. Rowling's Wizarding world movie magic : Volume 2,. Curious creatures

Meet the magnificent creatures and fantastic beasts of J.K. Rowling’s Wizarding World. Thunderbirds and Nifflers, house-elves and Hippogriffs—J.K. Rowling’s Wizarding World abounds with magical creatures of all kinds. But how does a Bowtruckle come to life on the big screen? Is an Occamy a snake or a bird? And what’s the truth about Mooncalf poop? Featuring detailed creature profiles, s…

Charles & Ray Eames, 1907-78, 1912-1988 : pioneers of mid-century modernism

Though they are best known to the general public for their furniture, the husband and wife duo of Charles and Ray Eames (1907-78 and 1912-88 respectively) were also forerunners in the fields of architecture, industrial design, photography and film. This book covers all the aspects of their illustrious career.

Lean customer development : building products your customers will buy

Learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them. These insights may shake your assumptions, but they'll help you reach the "ah-ha!" moments that inspire truly great products. Lean how to: validate or invalidate your hypothesis by talking to the right people, learn how to conduct successful customer interviews play-by-play, dete…

HBR's 10 must reads on teams

NEW from the bestselling HBR’s 10 Must Reads series. Most teams underperform. Yours can beat the odds. If you read nothing else on building better teams, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you assemble and steer teams that get results. Leading experts such as Jon Katzenbach, Te…

Nusantara : Sejarah Indonesia

Edition

-

ISBN/ISSN

9789799101075

Collation

xxiv, 528 hlm. ; 21 cm.

Series Title

-

Call Number

959.8 Vle n

It's not business, it's personal : The 9 relationship principles that power y…

Some people are simply more successful than others are, and we all know that this often has a lot to do with their personal connections. But how do we forge those relationships? In this incisive, entertaining book, Ronna Lichtenberg reveals all. This book will give anyone who wants to be successful in business a concrete edgethe personal advantage.

The Hobbit: An Unexpected Journey Chronicles

The Hobbit: An Unexpected Journey Chronicles: Art & Design is a sumptuous celebration of the creative vision of Academy Award-winning filmmaker Peter Jackson's The Hobbit: An Unexpected Journey. The book is packed with more than 1,000 images of concept artwork, photographs and development paintings by the artists working behind the scenes to bring Middle-earth to life, who each provide detailed…

The Hobbit: the desolation of smaug chronicles

The ultimate insider look at the filmmaking process of The Hobbit: An Unexpected Journey and The Hobbit: The Desolation of Smaug, a continuation of the two of the world’s biggest motion-picture franchises, The Hobbit, and The Lord of the Rings, by one of the world’s most notable directors, Peter Jackson. Richly illustrated with behind-the-scenes photographs, digital renders, and film stills…

Typo Latino : 30 types and many more fonts

Edition

-

ISBN/ISSN

9788492643776

Collation

398 p ; 25 cm

Series Title

-

Call Number

741.622 Vil t

The documentary filmmakers handbook

A comprehensive, advice-packed handbook to the world of low-budget, DIY documentary filmmaking - filled with interviews and case studies.

Visual Marketing : 99 proven ways for small businesses to market with images …

Effective creative strategies and campaigns for business owners or marketers Whether it's on the Web, in a book, or live in-person, the most effective solutions are those that unexpectedly grab our attention. David Langton and Anita Campbell identify eye-catching and thought-provoking marketing and PR tips, ideas, and creative "stunts." This compendium of winning ideas will inspire small busine…

Brand New : The shape of brands to come

The world's leading practitioner of branding predicts the future of companies' identities in an ever -changing marketing landscape

How cool brands stay hot : branding to generation Y

Learn how Generation Y thinks, feels and behaves to market to them more effectively.