Handbook Of Corporate Communication And Public Relations

A bold addition to existing literature, this book provides an excellent overview of corporate communication. Taking an interdisciplinary approach, it offers readers the in-depth analysis required to truly understand corporate communication, corporate strategy and corporate affairs as well as the relevant public relations issues.

Communication : Principles For A Lifetime. Fourth Edition

Communicationhelps readers see the relationships among the concepts, skills, theories, and contexts of communication by anchoring the content around five fundamental communication principles. Written by experienced and highly regarded authors and teachers,Communication: Principles for a Lifetimeprovides readers with theory and skills in a manner that helps them apply what they’ve learned thro…

Human communication : the basic course. Eleventh Edition

Human Communication: The Basic Course surveys the broad field of human communication, giving attention to theory, research, and skill development. This book provides an in-depth look at the concepts, principles, and skills of human communication, emphasizing public speaking, interpersonal communication, and small group communication.

Media Rules ! : Mastering to Day's Tecnology to Connect With And Keep Your Au…

Edition

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ISBN/ISSN

9780470108888

Collation

230 p.

Series Title

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Call Number

302.222 Rei m

Communication and Metacommunication Human Development

The book is divided into three parts. In Part I, basic conceptual and theoretical issues concerning communication and metacommunication are presented. Part II continues the coverage with the issues of communication and metacommunication. Those are extended as each chapter puts forward new insights and contextualizes them within the realms of teaching- learning processes, early adaptation to nur…

Mass communications : a book of readings

Edition

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ISBN/ISSN

9780252000157

Collation

695 p.

Series Title

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Call Number

302.222 Sch m

Nonverbal communication in human interaction. Sixth Edition

This introductory text is designed for courses in nonverbal communication. Using the cross-disciplinary approaches of speech and social psychology, Knapp and Hall center on how nonverbal communication research affects a wide variety of academic interests. It is the most comprehensive, most readable compendium of research and theory on nonverbal communication available. It is the standard refere…

Crisis Communication : A Case Approach. Third Edition

Crisis Communications: A Casebook Approach presents case studies of organizational, corporate, and individual crises, and analyzes the communication responses to these situations. Demonstrating how professionals prepare for and respond to crises, as well as how they develop communications plans, this essential text explores crucial issues concerning communication with the news media, employees,…

Crisis Communication : practical PR strategies for reputation management and …

Provides advice on how to limit the damage of crises effectively by acting quickly and positively. Explains how to turn a crisis into an opportunity by communicating efficiently, through the use of successful public relations strategies.

Communication and Race ; A Structural Perpective

This is an exploration of the ways in which the mass media of communication influence and reflect the character of racial and ethnic identity, and the relations between individuals and groups. A structural perspective is one which emphasizes the regularity of patterns of behaviour, ideas, images, opinions, and relationships, and argues that this regularoty reflects the influence of structure. T…

Communication Studies

A comprehensive collection of primary source material for all those studying communications at university and pre-university level. Extracts include a range of texts including journalism and writings on film, television and popular culture.

Crisis Public Relations + 50 Kasus terkini

Implementation of good public relations in a company crisis.

Communication in Organizations

"Simultaneously published in the USA and Canada."

The New York Times Menulis Berita Tanpa Takut Untuk Memihak

Belajar dari koran seperti New York Times, kita akan melihat adanya semangat otonomi keredaksian, saat bagian antara ‘News’ dan Opini yang dipengaruhi oleh pemilik media, sangatlah dibedakan. Untunglah sejauh ini pemilik koran New York Times memiliki semangat sebagai seorang wartawan juga, sehingga tak banyak keputusan yang fatal terjadi. Jika terjadi salah pilih terhadap pemimpin redaksi, …