Today's journalism and communication students need the tools to develop and maintain their own media businesses and freelance careers. The Entrepreneurial Journalist's Toolkit provides a solid foundation of multimedia journalism and also teaches readers to create solid business plans and develop funding proposals while maintaining high legal and ethical standards.
Entrepreneurial Journalism explains how, in the age of online journalism, digital-savvy media practitioners are building their careers by using low-cost digital technologies to create unique news platforms and cultivate diverse readerships, the book also offers a range of techniques and tips that will help readers achieve the same. Its opening chapters introduce a conceptual understanding of th…