Competitive Strategy is a key driver of industrial growth and economic development. There has, however, been no book that expounds holistically the key role of technology in shaping and influencing competitive strategy. This book is an insightful analysis of the several ways in which technology drives competitive strategy. The book's unique contributions lie in the classification of firms based…
Unlike any other MIS textbook franchise, our Baltzan texts (Business Driven Technology, Business Driven Information Systems and M: Information Systems) discuss various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion in these texts first addresses t…
For courses in Management Information Systems (MIS) The authoritative, case-based view into how businesses leverage information systems Kenneth and Jane Laudon's popular Management Information Systems: Managing the Digital Firm, along with MyLabTM MIS, continues to define the way MIS courses are taught. Designed for business students, the text provides insight into how contemporary businesses l…
The 5th Edition of Jack Marchewka's Information Technology Project Management focuses on how to create measurable organizational value (MOV) through IT projects. The author uses the concept of MOV, combined with his own research, to create a solid foundation for making decisions throughout the project's lifecycle. The book's integration of project management and IT concepts provides students wi…
Readers develop an understanding of the core principles of IS and how it is practiced today with PRINCIPLES OF INFORMATION SYSTEMS, 13th edition. This edition combines the latest research with the most current coverage available as content highlights IS-related careers. Readers explore the challenges and risks of computer crimes, hacking, and cyberterrorism as well as the most current research …
MANAGING INFORMATION TECHNOLOGY PROJECTS, 6e, International Edition offers the "behind-the-scene" aspect of technology. By weaving together theory and practice, this text presents an understandable, integrated view of the many concepts skills, tools, and techniques involved in project management.
A benchmark text for the syllabus organized by technology, this title defines technology and then explains how companies use the technology to improve performance. Real world cases finalize the explanation.
This publication provides updated best-practice advise on all aspects of managing the day-to-day operation of an organisation's IT services. It encompasses and supersedes the operational aspects of the ITIL Service Support and Service Delivery publications and covers most of the scope of ICT Infrastructure Management. it also incorporates operational aspects from the Planning to Implement, Appl…
A comprehensive end-to-end guide that gives hands-on practice in big data and Artificial Intelligence Key Features Learn to build and run a big data application with sample code Explore examples to implement activities that a big data architect performs Use Machine Learning and AI for structured and unstructured data Book Description The big data architects are the "masters" of data, and hold h…
A practical action plan for businesses seeking to adapt and grow in today's digital market.
In a world increasingly dependent on technology, it seems counterintuitive that businesses all over the country are slashing IT budgets, or are still reluctant to adequately invest in IT departments in the first place. Ashu Bhatia explains how IT is at the center of almost every business function, and why it is vital for every company that ...
Becoming an effective IT manager presents a host of challenges--from anticipating emerging technology to managing relationships with vendors, employees, and other managers. A good IT manager must also be a strong business leader. This book invites you to accompany new CIO Jim Barton to better understand the role of IT in your organization. You'll see Jim struggle through a challenging first yea…
This book gives a comprehensive coverage of state-of-the-art big data analytics in cybersecurity and IT management. The topics include threat analysis, vulnerability identification, mission analysis, network monitoring, network management, visualization, and cybertraining. Each topic is examined in detail in a case study.
As an HR manager, you're expected to use financial data to make decisions, allocate resources, and budget expenses. But if you're like many human resource practitioners, you may feel uncertain or uncomfortable incorporating financial numbers into your day-to-day work. In Financial Intelligence for HR Professionals, Karen Berman and Joe Knight tailor the groundbreaking work they introduced in th…
In a comprehensive approach this book covers the end-to-end process from request management to change management, error management and migration management to acceptance testing and final data clean up. It is based upon nearly twenty years of experience in tests, acceptance and certification, when introducing medium to large IT systems including complex software for administrations and industry…