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Business communication today. Twelfth Edition
Real-world training for the business world of today and tomorrow. The field's leading text for more than two decades, Business Communication Today continues to provide the cutting-edge coverage that students can count on to prepare them for real business practice. Other textbooks release new editions that don't reflect their copyright year, training students in practices from the last decade-Bo…
- Edition
- Twelfth Edition
- ISBN/ISSN
- 9780132971294
- Collation
- 641 p. ; 29 cm.
- Series Title
- -
- Call Number
- 658.45 Bov b
Everybody writes : your go-to guide to creating ridiculously good content
Finally a go-to guide to creating and publishing the kind of content that will make your business thrive. Everybody Writes is a go-to guide to attracting and retaining customers through stellar online communication, because in our content-driven world, every one of us is, in fact, a writer. If you have a web site, you are a publisher. If you are on social media, you are in marketing. And that m…
- Edition
- -
- ISBN/ISSN
- 9781118905555
- Collation
- 298 p. ; 24 cm.
- Series Title
- -
- Call Number
- 658.872 Han e
Corporate communication : an international and management perspective
Provides an international and management perspective on the field of corporate communication Corporate communication plays an important role in higher-level management to help build and preserve a company’s reputation. This intangible yet valuable asset determines the net worth of a company and affects the success of its operations. Corporate Communication: An International and Management Per…
- Edition
- -
- ISBN/ISSN
- 9781119471370
- Collation
- 336 p. ; 26 cm.
- Series Title
- -
- Call Number
- 658.45 Ler c
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