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Sustainable marketing : the industry's role in a sustainable future
Becoming a sustainable marketer is no longer an optional extra. Sustainability has become a necessity for the future, but do you feel confident delivering on this for your clients and customers?Sustainable Marketing provides a practical guide for marketing professionals to transform their daily work, and the industry as a whole, into a force for good.
- Edition
- -
- ISBN/ISSN
- 9781398613133
- Collation
- xx, 307 p. ; 25 cm.
- Series Title
- -
- Call Number
- 658.802 Ran s
The AI Con: How to fight big tech’s hype and create the future we want
In this book, the authors offer a sharp, witty, and wide-ranging takedown of AI hype across its many forms. The authors show how to spot AI hype, how to deconstruct it, and how to expose the power grabs it aims to hide. Included Notes and Index
- Edition
- First edition
- ISBN/ISSN
- 9780063418561
- Collation
- xi, 274 p. ; 24 cm.
- Series Title
- -
- Call Number
- 303.4834 Ben a
Computer In Society : Privacy, Ethics and The Internet
- Edition
- -
- ISBN/ISSN
- 9780131406605
- Collation
- 482 p.
- Series Title
- -
- Call Number
- 303.4833 Geo c
- Edition
- -
- ISBN/ISSN
- 9780131406605
- Collation
- 482 p.
- Series Title
- -
- Call Number
- 303.4833 Geo c
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