Excellent Career Begins with Excellent Education

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Designing brand identity : an essential guide for the whole branding team. Fi…

Designing Brand Identity Design/Business Whether you’re the project manager for your company’s rebrand, or you need to educate your staff or your students about brand fundamentals, Designing Brand Identity is the quintessential resource. From research to brand strategy to design execution, launch and governance, Designing Brand identity is a compendium of tools for branding success and best…

Edition: Fifth Edition
ISBN/ISSN: 9781118980828
Collation: 324 p. ; 29 cm.
Series Title: -
Call Number: 658.827 Whe d

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