Integrated Marketing Communications presents essential elements of integrated marketing communications in a clear, concise, and informative manner. The book is written in a straightforward, easy-to-understand manner and is full of examples and illustrations that students will quickly identify with.
COMING SOON: Revised for2015 Dietary Guidelines Completely revised, up-to-date, and redesigned, the fourth edition of Nutrition for Healthy Living takes an innovative approach to introductory nutrition for non-science majors. With its unique, concise organization and a distinct focus on consumerism, this engaging, fun-to-read text provides students with the scientific foundation needed to make …
"Harry has taken the mystery Out of set lighting for the beginner or pro. Current and includes the most up-to-date tricks of the trade. A book written by a pro who loves and respects his craft and is selfless in sharing information."-Mile G. Moyer, gaffer, Steel Magnolias, in the Line of Fire, Groundhog Day "Box's style is reminiscent of an old buddy showing his best friend the ropes...perhapes…
Completely revised and up-to-date with MyPlate, Healthy People 2020 and Dietary Guidelines for Americans, 2010, Nutrition for Healthy Living takes an innovative approach to introductory nutrition for non-science majors. With its unique, concise organization and a distinct focus on consumerism, this engaging, fun-to-read text will provide students with the scientific foundation needed to make in…
An instant bestseller when it first appeared as a college textbook, this lively guide gives writers precisely what they need to know to be effective and persuasive.
Legendary for what he has done on the page and infamous for what he has said off it, Howard Chaykin ranks among the superstars of modern comics. In The Art of Howard Chaykin, go behind the scenes with the creator whose pioneering works include American Flagg! and Black Kiss, and experience the stories of his life as only he can tell them. Filled with no-holds-barred perspective from his longtim…
Picking up where the blockbuster hit Marvel's Avengers: Age of Ultron left off, Marvel's Captain America: Civil War sees Steve Rogers leading the new team of Avengers in their continued efforts to safeguard humanity. After another international incident involving the Avengers results in collateral damage, political pressure mounts to install a system of accountability: A governing body will now…
A history of the comic book, in which a noted cartoonist demonstrates the aesthetics and power of the medium
Sering sekali kita melewatkan waktu liburan tanpa berani menjejakkan langkah lebih jauh dari tempat-tempat yang sudah kita singgahi. Buku ini berisi tentang kisah perjalanan di berbagai negara.
For junior/senior-level electricity and magnetism courses. This book is known for its clear, concise, and accessible coverage of standard topics in a logical and pedagogically sound order. The highly polished Fourth Edition features a clear, easy-to-understand treatment of the fundamentals of electromagnetic theory, providing a sound platform for the exploration of related applications (AC circ…
Everything that you need to know about reading, making, and understanding comics can be found in a single Nancy strip by Ernie Bushmiller from August 8, 1959. Paul Karasik and Mark Newgarden’s groundbreaking work How to Read Nancy ingeniously isolates the separate building blocks of the language of comics through the deconstruction of a single strip. No other book on comics has taken such a s…
For courses in entrepreneurship. A Comprehensive Guide to Business Ventures Successfully Launching New Ventures explores the allure of entrepreneurship, teaching students how to successfully start their own businesses. With real business profiles of inspiring young entrepreneurs, the text engages students through relevant examples they can easily relate to. The Fifth Edition examines entreprene…