INSIDE APPLE reveals the secret systems, tactics and leadership strategies that allowed Steve Jobs and his company to churn out hit after hit and inspire a cult-like following for its products. If Apple is Silicon Valley's answer to Willy Wonka's Chocolate Factory, then author Adam Lashinsky provides readers with a golden ticket to step inside. In this primer on leadership and innovation, the a…
Learn the Plays Make Your Move *Fire up the engine of your company's vision like Norbert Reithofer did at BMW *Cut through a tired routine the way Jody Thompson and Cali Ressler have at Best Buy *Follow Bernard Arnult's example at Louis Vuitton to put your customer satisfaction in the bag * Focus on a new business plan with Antonio M. Perez at Kodak And get in the game with the Monday Morning s…
The best-selling Fundamentals of Corporate Finance (FCF) has three basic themes that are the central focus of the book: 1) An emphasis on intuition—the authors separate and explain the principles at work on a common sense, intuitive level before launching into any specifics. 2) A unified valuation approach—net present value (NPV) is treated as the basic concept underlying corporate finance.…
For the introductory finance course-undergraduate corporate finance or financial management-required at all undergraduate business schools. Get the picture and develop a fundamental understanding of finance. Students often miss the big picture, viewing finance as a set of unrelated topics, tools, and techniques. In order to help students see the big picture, this text provides an introduction t…
ENTREPRENEURIAL FINANCE, 6e, guides readers through a complete life cycle of the firm as it introduces the theories, knowledge, and corporate finance tools and techniques an entrepreneur needs to start, build, and eventually harvest a successful venture. With a strong emphasis on sound financial management practices, it explains how to secure financing, use business cash flow models, and strate…
Entrepreneurship, by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with …
For courses in entrepreneurship. A Comprehensive Guide to Business Ventures Successfully Launching New Ventures explores the allure of entrepreneurship, teaching students how to successfully start their own businesses. With real business profiles of inspiring young entrepreneurs, the text engages students through relevant examples they can easily relate to. The Fifth Edition examines entreprene…
Giving students a clear vision of small business as it really is, this work focuses on the kinds of businesses that students might actually start, instead of giving information about high growth firms.
An essential and intuitive treatment of financial accounting with an international perspective The use of International Financial Reporting Standards is growing rapidly, both outside of the United States and within, especially as IFRS incorporates more US GAAP rules. In the newly updated fifth edition of Financial Accounting with International Financial Reporting Standards, a team of accomplish…
Timmons & Spinelli's, New Venture Creation: Entrepreneurship For The 21st Century, 6/e is a perforated paperback text that covers the process of getting a new venture started, growing the venture, successfully harvesting it and starting again. Through text, case studies, and hands-on exercises, the book guides students in discovering the concepts of entrepreneurship and the competencies, skills…
New Venture Creation: Entrepreneurship for the 21st Century is about the process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. The book presents the substantial body of knowledge about the entrepreneurial process in a pragmatic way – through text, case studies, and hands-on exercises – to help readers compress their learning curves, r…
For undergraduate courses in corporate finance and financial management. Develop and begin to apply financial principles Students often struggle to see how financial concepts relate to their personal lives and prospective careers. Financial Management: Principles and Applications gives students a big picture perspective of finance and how it is important in their personal and professional lives…
For Introduction to Business courses. Focus on the Practical Skills and Important Developments in Business The recent events in domestic and global economies are presenting unprecedented challenges, excitement, and disappointments for business-and a need for a change in Introduction to Business courses and texts. Business Essentials captures the widespread significance of these developments and…
Entrepreneurship, 3rd Edition explores the trials and tribulations of entrepreneurship so that they’ll have the necessary tools to start their own businesses. It offers coverage on social enterprises and ethics due to the rise in green trends and corporate scandals. A chapter on entrepreneurial selling that examines how to sell to multiple stakeholders is included in this text, as well as cas…
ENTREPRENEURSHIP: THEORY, PROCESS, PRACTICE, 10e, combines a practical, step-by-step approach with a theoretical foundation to form a basic framework for understanding the theory, processes, and practice of entrepreneurship. Recognized for over 25 years as one of the leading books in the field, the aim of the text is to present the most current thinking in entrepreneurship, as well as to provid…
For Introduction to Managerial Finance courses. Guide students through complex material with a proven learning goal system. This system-a hallmark feature of Principles of Managerial Finance-weaves pedagogy into concepts and practice, giving students a roadmap to follow through the text and supplementary tools. MyFinanceLab for Principles of Managerial Finance creates learning experiences that …
Form an effective business plan for ventures and expansions using proven methodologies and practical resources.
Business Analysis and Valuation, Third IFRS Edition provides comprehensive coverage on how to use financial statement data in a variety of business analysis and valuation contexts. The text’s key strength is that it both offers a framework for business analysis and valuation but also shows how this framework can be applied in a variety of decision-making contexts.The text is thoroughly IFRS b…
Offers a systematic approach to product/market fit, discussing customer involvment, optimal time to obtain funding, and when to change the plan.