Television : visual storytelling and screen culture. Fifth Edition

For over two decades, Television has served as the foremost guide to television studies, offering readers an in-depth understanding of how television programs and commercials are made and how they function as producers of meaning. Author Jeremy G. Butler shows the ways in which camera style, lighting, set design, editing, and sound combine to produce meanings that viewers take away from their t…

Communication Mosaics. Fourth Edition

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Theories of Human Communication. Eighth Edition

Apply communication theories to your own life with THEORIES OF HUMAN COMMUNICATION with InfoTrac®! With clear and accessible writing, charts that summarize the relationship among theories, and sections devoted to applications and implications, this communication text provides you with the tools you need to succeed. Studying is made easy with extensive footnotes and bibliography, excelle…

Understanding Interpersonal Communication

[This text offers] examples of interpersonal communication between teacher-student, physician-patient, painter-clinet, landlord-renter, politician-voter, clergy-layperson, retail clerk-customer, husband-wife, and friend-friend, among others. [The text] reflects our commitment to ensuring that students understand the importance of interpersonal communication in their own lives and in the lives o…

Communication Mosaics. Fifth Edition

Julia Wood, a leading scholar in the field of communication, brings us a new edition of the extremely popular COMMUNICATION MOSAICS: AN INTRODUCTION TO THE FIELD OF COMMUNICATION. The new edition continues with the holistic approach to the field of communication by first explaining the basic processes central to all communication contexts (e.g. listening, perceiving, using verbal and nonverbal …

Communication research strategies and research. Seventh Edition

Designed to help students learn how to successfully use literature and other sources in writing effective papers, COMMUNICATION RESEARCH: STRATEGIES AND SOURCES, Seventh Edition, demystifies the research process by helping students master library skills, scholarly writing and the latest research technology tools. In addition, this communication research text places special emphasis on using lib…

Communication Theories. Fifth Edition

This comprehensive and readable text applies communication theories to the mass media with an abundance of current examples from journalism, broadcasting, advertising and public relations to make concepts clear to students. The new edition of Communication Theories addresses the ongoing changes in the mass communication field and the new developments in mass communication theory that are occurr…

Visible signs : an introduction to semiotics in the visual arts. Second Edition

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Second Edition

ISBN/ISSN

9782940439805

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192 p. ; 29 cm.

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302.2 Cro v

Visible signs : an introduction to semiotics in the visual arts. Fourth Edition

Visible Signs tackles this problem by introducing key theories and concepts, such as signs and signifiers, and language and speech, within the framework of visual communication. Bibliography : page 188. Index : page 189-191.

Handbook of visual communication : theory, methods, and media. Second Edition

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Second Edition

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9781138590311

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493 p. ; 26 cm.

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302.23 Jos h

This means this, this means that : a user's guide to semiotics. Second Edition

Semiotics is the theory of signs, and reading signs is a part of everyday life: from road signs that point to a destination, to smoke that warns of fire, to the symbols buried within art and literature. Semiotic theory can, however, seem mysterious and impenetrable. This introductory book decodes that mystery using visual examples instead of abstract theory. Read straight through or dipped into…

Komunikasi Politik Konsep, Teori dan Strategi

On political communication in the reform era in Indonesia.

Teknik praktis riset komunikasi : Disertai contoh praktis riset media public …

"Buku ini disusun mengisi kelangkaan buku riset komunikasi di Indonesia, tema-tema bahasan dalam buku ini antara lain: 1. Pengantar riset komunikasi: definisi dan elemen dasar. 2. Metodologi dan prosedur riset komunikasi. 3. Metode Pengumpulan data, instrumen riset, pengukuran, teknik sampling, dan analisis data. 4. Riset public relation, komunikasi organisasi, dan komunikasi pemasaran. " Buku …

Communicate! Twelfth Edition

Continually praised by reviewers for its clear and concise writing style, this ground breaking and market-leading textbook is theory-based with a skill building and competency orientation. The authors provide lively, contemporary examples to ground theory, to increase comprehension, and to help you become skillful communicators. COMMUNICATE! encourages active learning through well-designed anal…

Ilmu Komunikasi Suatu Pengantar

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ISBN/ISSN

9795149938

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xvii, 465 p. ; 24 cm.

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302.2 Mul i

Communication and Human Behavior. Fifth Edition

Communication and Human Behavior offers students a broad introduction to the study of communication which is expansive yet integrated, that links theory to practice, and that is rigorous yet readable. Neither a watered-down treatment of the subject nor a how-to text, this new edition presumes that the study of communication in human affairs is a complex phenomenon with important and far-reachin…

Human Communication Principles and concepts. Eleventh Edition

Intended for the introductory communication concepts course, this text focuses on the principles and contexts of communication studies. The award-winning authors link theory and research with fundamental concepts and create plentiful opportunities for students to apply their understanding and develop useful communication skills. Their exposition is seasoned with intriguing case studies and stim…

The Interpersonal Communication Book. Thirteenth Edition

Updated in its 13th edition, Joseph Devito's The Interpersonal Communication Book provides a highly interactive presentation of the theory, research, and skills of interpersonal communication with integrated discussions of diversity, ethics, workplace issues, face-to-face and computer-mediated communication and a new focus on the concept of choice in communication. This thirteenth edition prese…

A first look at communication theory. Seventh Edition

Praised for its clear prose and straightforward presentation, 'A First Look at Communication Theory' uses a one theory per chapter approach, and makes extensive use of examples to help make the theory come alive for students.

Komunikasi dan Regulasi Penyiaran

Buku ini hadir untuk memberikan paparan yang jelas tentang landasan teori ilmu komunikasi dan penyiaran. Hal-hal penting yang diulas dalam buku ini antara lain pengertian dan sejarah ilmu komunikasi, penyiaran, regulasi penyiaran, aspek politik dan ekonomi dari media massa, dan hubungan media dengan kekuasaan, serta prospek demokratisasi penyiaran. Buku persembahan penerbit PrenadaMediaGroup