Understanding Business is a market-leading product that meets the needs of nearly all classrooms, no matter the size, teaching modality or learning objectives. The content is unmatched in depth, breadth, currency and relevancy, and is presented in an extremely readable format for students with all learning styles. Included Glossary and Index
This book demonstrate that communication theory courses are vibrant, that teachers of communication understand the importance of theoretical thinking, and that both instructors and students appreciate the consistent and organized template we employ throughout. Included Appendix and Index