How to do media and cultural studies. Second Edition

Edition

Second Edition

ISBN/ISSN

9781849207867

Collation

208 p.

Series Title

-

Call Number

302.23072 Sto h

Advancing The Story : Broadcast Journalism In a Multimedia World. Second Edition

It's a multimedia world, and today's journalists must develop a multimedia mindset. How does this way of thinking change the newsgathering and news production processes? Having conceived of and written their book in this changed media landscape, broadcast veterans Wenger and Potter seamlessly build on the fundamentals of good television reporting while teaching students to use depth, interactiv…

Media now : understanding media culture and technology. Tenth Edition

Empowering you to think critically about the media and its impact, MEDIA NOW: UNDERSTANDING MEDIA, CULTURE, AND TECHNOLOGY, 10th Edition, thoroughly illustrates how media technologies develop, operate, converge, and affect society. It provides a comprehensive introduction to today's global media environment and the ongoing developments in technology, culture, and critical theory that continue t…

Mixed media : moral distinctions in advertising, public relations, and journa…

Edition

Fourth Edition

ISBN/ISSN

9781032269610

Collation

339 p. ; 26 cm.

Series Title

-

Call Number

302.2301 Biv m

The media and communications in Australia. Fourth Edition

The leading Australian introductory text on media studies, incorporating extensive analysis of the impact of communications.

Media/impact : an introduction to mass media. Twelfth Edition

From media history to today's rapid-fire changes, MEDIA/IMPACT: AN INTRODUCTION TO MASS MEDIA, 12th Edition takes you on a tour of the events, people, money, and technologies that have shaped the mass media industries. Known for its engaging writing style, currency, and visual appeal, the book thoroughly explores how today's mass media are converging as well as provides comprehensive coverage o…

Media society : industries, images, and audiences. Sixth International Edition

Providing a framework for understanding the relationship between media and society, this book helps readers develop skills for critically evaluating both conventional wisdom and their own assumptions about the social role of the media. Retaining its acclaimed sociological framework, the Sixth Edition features additional discussions of new studies and up-to-date material about the rapidly changi…

Covering the environment : how journalists work the green beat. Second Edition

This practical primer explains the primary issues in writing about the environment, identifies who to go to and where to find sources, and offers examples of writing and reporting the beat. Observations and story excerpts from experienced journalists provide real world context both for those in the U.S. as well as internationally. Practice story assignments, resources, and a glossary of critica…

Strategic media relations in the age of information : an evidence-based approach

This book offers an evidence-based perspective on the modern practice of media relations, primarily focusing on the development and strategic execution of a media relations program for a variety of organizations. It is targeted to students in advanced courses in public relations or communications, and to entry and mid-level public relations and media relations practitioners. Even with that bein…

Mass communication theory : foundations, ferment, and future. Eighth Edition

Accessible, balanced, and enhanced by vivid examples and graphics, this market-leading text has introduced thousands of young scholars to the discipline over two decades. Mass Communication Theory: Foundations, Ferment, and Future, Eighth Edition, provides a complete and detailed overview of mass communication theory to the present, offering thorough, up-to-date, and effective coverage of both …

Konstruksi sosial media massa : kekuatan pengaruh media massa, iklan televisi…

Edition

-

ISBN/ISSN

9789791486385

Collation

255 p. ; 24 cm.

Series Title

-

Call Number

302.23 Bun k

Guide Media relations

Plot your course: setting your media strategy Cast your line: developing proactive media relations Caught on the hook: responding to media calls Count the catch: dealing with the financial media Batten down the hatches: handling the media in a crisis

Taking sides : clashing views on controversial issues in mass media and socie…

The Taking Sides Collection on McGraw-Hill CreateTM includes current controversial issues in a debate-style format designed to stimulate student interest and develop critical thinking skills. This Collection contains a multitude of current and classic issues to enhance and customize your course. You can browse the entire Taking Sides Collection on Create, or you can search by topic, author, or …

Sejarah sosial media : Dari gutenberg sampai internet

Edition

-

ISBN/ISSN

979461551X

Collation

xiii, 458 hlm.:il.;24 cm.

Series Title

-

Call Number

070.1 Bri s

Public media management for the twenty-first century : creativity, innovation…

This book analyzes the challenges facing public service media management in the face of ongoing technological developments and changing audience behaviors. It connects models, strategies, concepts, and managerial theories with emerging approaches to public media practices through an examination of media services (e.g. blogs, social networks, search engines, content aggregators) and the online p…

Media ethics : issues and cases. Eighth Edition

Media Ethics is a diverse, classroom tested compilation of 60 diverse cases that will help students prepare for the ethical situations they will confront in their media careers. This title focuses on ethical theory and practice, which works as a main text in a media ethics course, and in an across the curriculum approach in other media courses.

Journalism and climate crisis : public engagement, media alternatives

Journalism and Climate Crisis: Public Engagement, Media Alternatives recognizes that climate change is more than an environmental crisis. It is also a question of political and communicative capacity. This book enquires into which approaches to journalism, as a particularly important form of public communication, can best enable humanity to productively address climate crisis. The book combines…

Storytelling for virtual reality : methods and principles for crafting immers…

Storytelling for Virtual Reality serves as a bridge between students of new media and professionals working between the emerging world of VR technology and the art form of classical storytelling. Rather than examining purely the technical, the text focuses on the narrative and how stories can best be structured, created, and then told in virtual immersive spaces. Author John Bucher examines the…

Managing electronic media : making, marketing, and moving digital content

The book explains the new vocabulary of media moguls, such as bandwidth, digital rights management, customer relations management, distributed work groups, centralized broadcast operations, automated playlists, server-based playout, repurposing, mobisodes, TV-to-DVD, and content management.

Responsible Drone Journalism

Edition

-

ISBN/ISSN

9781032178790

Collation

-

Series Title

-

Call Number

070.43 Gyn r