With art from books, graphic novels, video games, films, galleries, and advertising, "Spectrum 17" is both an electrifying art book for fans and an invaluable resource for clients looking for bright new talent.
The economic and cultural role of the `creative industries' has gained a new prominence and centrality in recent years. These worlds are explored here through the most emblematic creative industry: advertising. Advertising Cultures presents a case-study of the social make-up, informal cultures and subjective identities of these creative practices.
Laying foundations and guidelines for best practice when designing contemporary packaging, this title tackles design basics such as format, layout and typography and takes into account genre-specific elements such as product information, branding, marketing and legislation.
The increasing popularity of fantasy and science fiction themes in art is celebrated in the annual Spectrum series. This is the premier venue for such art, a lavishly illustrated volume and an invaluable resource, eagerly awaited by art directors, illustrators, and readers alike. Drawn from books, comics, magazines, art galleries, advertisements, and portfolios, each Spectrum represents a who's…
A comprehensive reference volume, this book provides readers with a thoughtful packaging primer that covers the challenges of designing packaging for a competitive market in a very hardworking and relevant way.
An introduction to the process of generating creative ideas and concepts, this book identifies methods used by designers to start the process that eventually leads to a finished piece of work. "Basics Design" offers a useable approach to design as a problem-solving activity.
Along with the classics of the age of mass-consumption, this title presents many examples of innovative contemporary design solutions of product packaging.
Graphic Design Theory presents groundbreaking, primary texts from the most important historical and contemporary design thinkers. From Aleksandr Rodchenko’s "Who We Are: Manifesto of the Constructivist Group" to Kenya Hara’s "Computer Technology and Design," this essential volume provides the necessary foundation for contemporary critical vocabulary and thought. Graphic Design Theory is org…
本书收录了来自全球知名设计师的最新液体包装设计作品,共分为饮料,食品,奶制品,护理用品,化妆品,酒精制品6个类别.
The mascots for the Tokyo 2020 Olympic Games came into global spotlight overnight, strengthening the promotion for the city considerably. The popularity of Kumamon has generated over 124.4 billion yen in revenue from tourism, peripheral products and copyright licenses. Snoopy, once featured on the cover of Times and mascot for NASA, has over 350 million fans around the world. Its copyright inco…
Ein Überblick über Porträts heute, von der Karikatur bis zum Realismus. Das faszinierendste und herausforderndste Genre der Illustrationskunst wird anhand von Beispielen internationaler Spitzen-Illustratoren wie Anita Kunz, Jody Hewgill und Dugald Stermer beleuchtet. Mit einer Einführung von Steven Heller. "Dies ist eine multikulturelle Auswahl und somit ein Buch, das viele sehr schöne und…
A monograph, manual and manifesto by one of the world's leading graphic designers. Prot�g� of design legend Massimo Vignelli and partner in the New York office of the international design firm Pentagram, Michael Bierut has had one of the most varied careers of any living graphic designer. The 35 projects Bierut presents in this book illustrate the breadth of activity that graphic design enc…
Since this book first published in 2006, the field of information visualization has drastically. First, information visualization has exploded online and on other digital platforms. Second, information graphics reporting has encompassed nearly every sector of communications and business. This edition seeks to address these changes by providing learners with a cross-platform, cross-industry appr…
A visual and straightforward manual describing the various aspects of the storyboarding profession. Includes tips and advice from a working professional with expertise in film, television, and advertising. Storyboards are NOT overpriced comic strips! Storyboards provide: 1) Pre-visualisation tools for any film or video project no matter what size budget. 2) Professional guidance for budgets and…
A straight-to-the-point “everything-you-need-to-know” guide to the world of professional illustration for aspiring artists and recent art-school graduates—not only the technical essentials (the difference between narrative versus conceptual illustration, diagramming a composition, mastering negative space, and the impact of different mediums from watercolor to digital to textiles), but in…
The exterior of a product is more attractive and striking than the product it houses. Unique Packaging, a highly visual sourcebook, shows the contemporary work of important international package designers. Including a wide variety of packaging—from food and drink to music and films—this volume explores the most successful ideas from designers who have put forth innovative creations, and det…