A classic in its field, Space, Time and Architecture has been revised and expanded four times since its initial publication and translated into half a dozen languages. Giedion delves deeply into the technical advances that have made modern architecture possible while never losing sight of the human feeling that brings structures to life.
If you’ve thought of starting an online business or if you’re already selling online, here’s how to get your share of online customers. This second edition of Starting an Online Business All-in-One For Dummies covers everything from creating a business plan and building a customer-friendly site to marketing with Facebook and MySpace. There’s even a section about setting up shop in the v…
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For a one- or two-term course in business statistics. This best-selling introduction stresses the development of statistical thinking the assessment of credibility and value of the inferences made from data by both those who consume and those who produce the information. The authors emphasize inference; data collection and analysis are covered extensively, as needed, to evaluate the reported re…
A step-by-step introduction to the craft skills of model animation covers story development, model making, creating sets and props, the mechanics of movement, filming, and post production.
This book "provides insights into how to create profitable brand strategies by building, measuring, and managing brand equity."--Publisher's website.
For courses in Technical Drawing, Engineering Graphics, Engineering Design Communication, Drafting, Visualization, at level beginner through advanced. Technical Drawing and Engineering Graphics, Fourteenth Edition, provides a clear, comprehensive introduction and detailed, easy-to-use reference to creating 2D documentation drawings and engineering graphics by hand or using CAD. It offers excell…
In 1987, publication of the Handbook of Communication Science signaled the "coming of age" for one of the most exciting interdisciplinary fields in the social sciences. With the 2nd edition of The Handbook of Communication Science almost twenty years later, editors Charles R. Berger and David Roskos-Ewoldsen bring together again a stellar cast of communication scholars to contribute to this vol…
The leading Australian introductory text on media studies, incorporating extensive analysis of the impact of communications.
This work offers filmmakers a comprehensive examination of the business and provides the information and tools required for all aspects of global production and exploitation.
A thoroughly revised & updated edition, this volume includes new chapters on auto-ethnography, critical race theory, queer theory, & testimonies.
The go-to guide to social media skills, now in an updated and revised Third Edition The Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This newly revised 3rd edition addresses technology updates to the…
The go-to guide to social media skills, now in an updated and revised Third Edition The Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This newly revised 3rd edition addresses technology updates to the…
Wisdom from the best and the brightest in the industry, this visual effects bible belongs on the shelf of anyone working in or aspiring to work in VFX. The book covers techniques and solutions all VFX artists/producers/supervisors need to know, from breaking down a script and initial bidding, to digital character creation and compositing of both live-action and CG elements. In-depth lessons on …
Includes bibliographical references (p. 350-379) and index
"Provides a comprehensive overview of every aspect of designing with type"--
Harness the power of digital media to achieve the utmost success in business, both now and in the future, with this fourth edition of the best selling guide to digital marketing channels and strategy.
To build today's highly distributed, networked applications and services, you need deep mastery of sockets and other key networking APIs. One book delivers comprehensive, start-to-finish guidance for building robust, high-performance networked systems in any environment: UNIX Network Programming, Volume 1, Third Edition.
This work covers priciples, techniques and approaches of writing news, sport, advertisements and script copy for television, radio and the Internet. It includes a variety of formats, including interviews, commercials and news.