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Max-e-marketing in the net future : The seven imperatives for outsmarting the competition in the net economy

Two bestselling authors and business visionaries reveal a one-to-one marketing concept tailor-made for the networked economy, and describe proven techniques for using Internet technology to more effectively target, acquire, and maintain long-term relationships with valued customers.

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Detail Information

Series Title

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Call Number

658.8422522 Mar m

Publisher

United States of America : McGraw-Hill., 2001

Collation

xix, 251 hlm. ; 24 cm.

Language

Indonesia

ISBN/ISSN

9780071364720

Classification

658.8422522

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

INTERNET MARKETING

Specific Detail Info

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Statement of Responsibility

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