Text

Marketing Channels. Seventh edition

'Marketing Channels' shows students how to design, develop, maintain and manage effective relationships among worldwide marketing channels to achieve sustainable competitive advantage by using strategic and managerial frames of reference.

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Detail Information

Series Title

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Call Number

658.87 And m

Publisher

New Jersey : Pearson., 2006

Collation

555 p.

Language

Indonesia

ISBN/ISSN

9780131275553

Classification

658.87

Content Type

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Media Type

-

Carrier Type

-

Edition

Seventh edition

Subject(s)

MARKETING
RETAIL TRADE, GARAGE SALES
Marketing channels

Specific Detail Info

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Statement of Responsibility

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Other version/related

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