Text

Integrated marketing communication : creative strategy from idea to implementation. Second Edition

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Detail Information

Series Title

-

Call Number

658.80221 Bla i

Publisher

New York : Rowman & Littlefield., 2015

Collation

325 p ; 26 cm

Language

English

ISBN/ISSN

9781442221222

Classification

658.80221

Content Type

-

Media Type

-

Carrier Type

-

Edition

Second Edition

Subject(s)

MARKETING COMMUNICATION

Specific Detail Info

-

Statement of Responsibility

-

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